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Scaling Spartan: Joe De Sena On Economic Resilience and Mental Toughness in Fitness Business
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In this episode of All Things Fitness and Wellness, we sit down with Joe De Sena, the relentless founder of Spartan. Joe's journey from a pre-teen entrepreneur to building a multimillion-dollar business in college and creating a Wall Street trading firm is just the beginning. His mission to inspire 100 million people to get off their couches led him to create the Spartan lifestyle, transforming over seven million lives worldwide.
Listeners will discover how Joe's move to Vermont fueled his passion for endurance events, ultimately giving birth to the global phenomenon that is Spartan. With over 270 events annually across more than 40 countries, Spartan challenges people of all fitness levels to push their limits.
Key takeaways include Joe's insights on building economic resilience through mental toughness, the evolution of the fitness events industry, and the vital role of leadership in overcoming both physical and mental obstacles.
Join us as Joe shares his blueprint for success, resilience, and the Spartan way of life.
Connect with Joe De Sena:
https://joedesena.com
https://www.linkedin.com/in/josephdesena/
https://x.com/realjoedesena
https://www.instagram.com/realjoedesena/
https://www.youtube.com/channel/UC4Qr5Y1XGP87v9_LuOUWZgQ
Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness/
#fitnessbusiness #fitnessindustry #fitnesspodcast
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