Two girls discuss the struggles and perks of family, high school, relationships, cultures and more!
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Welcome to lipservice, the podcast that unveils the secrets to success for beauty brands and content creators alike. Join beauty industry specialist and influencer marketing veteran, Sonia Elyss as she tells the authentic and thoughtful stories at the intersection of the beauty industry and creator economy. In each episode, we bring you interviews with beauty entrepreneurs, marketing experts, and content creators who share their genuine stories, wins & stumbles, tips, and key strategies that ...
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Ep. 22 From Authenticity to Bora Bora: Navigating the Beauty Creator Journey with Michelle York
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Join Sonia as she sits down with rising beauty content creator Michelle York in this captivating episode of lipservice Podcast. Michelle opens up about her unexpected journey from casual Instagram stories to viral TikTok success, sharing candid insights on authenticity, dealing with online negativity, and the realities of content creation as a care…
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Ep 21. Shedding Imposter Syndrome with Amanda Frisch (@amandafrischbeauty)
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Sonia interviews Amanda Frisch, a two-time Ulta Beauty Collective member (and Doctorate of performing arts) about her journey as a content creator. What started as a passion project has become a full-time business across multiple platforms. Amanda talks about niching down, what she learned from the UBC and her top tips for shedding imposter syndrom…
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Ep 20. How Creators Can Build A Beauty Product Business (Without the Risk!) with Blanka CEO, Kaylee Lieffers
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Ever dreamed of launching your own beauty product business? Make your dream a reality with Blanka. Launching a product based business in the beauty industry is full of risk: start up costs, development costs, order minimums —the list is endless. Blanka puts a stop to many of the issues surrounding this volatile industry and helps you reach your ent…
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Ep 19. The Key to Effective Negotiation & Communication with Rachel Anise (@beautyprofessor)
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Sonia sits with Rachel Anise, a communications professor, published author, ex-model and long-time content creator. Rachel walks us through her unique journey with content creation starting with long-form blogging and evolving over 10+ years to today where she is on the verge of launching her own haircare brand. Rachel uses her professional backgro…
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Ep 18. Sonia’s 39th Birthday (a solo episode)
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Join Sonia for a quick birthday episode. A few thoughts, a few tears and a whole lot of gratitude. — If you like the podcast, you'll love connecting with Sonia directly on social. Feel free to drop a comment or DM on: Instagram and TikTok Join lipservice world, the free community helping beauty creators connect and elevate. Ready to upgrade your pr…
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Ep 17. Showing Up As Your Authentic Self and Living Life Online with Krysten Wags (@krysten_wags)
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Krysten Wags is a triple threat: Content Creator, Actor and Marketer. As a personality online she's your best friend and acts like it. Sonia interviews Krysten about her journey from Actor to Content Creator and how she ended up as the Associate Content Director at Laundry Service (an advertising agency). The episode touches on what happens from th…
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Ep 16. Five Questions with Kailey Waskall of @occupationbeauty & All About Spark Ads on the Creator Hotline
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Sonia interviews Kailey Waskall, an Occupational Therapist and Accessibility Consultant who marrier her love for beauty and passion for accessibility in her online persona, @occupationbeauty. Kailey discusses what she has learned on her creator journey and the investments she has made along the way. She discusses the challenges and fears around sho…
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Ep 15. From Creator to CEO, How Susan Yara Sees the Influencer Marketing Industry
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Long-time content creator and Naturium Founder, Susan Yara joins Sonia in the episode where they look at things from a creator and brand perspective. The duo discuss imposter syndrome, consistency, what it takes to create content for 10+ years and what Naturium looks for in a partnership. If you’ve ever watched Susan’s content and wondered “how doe…
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Ep 14. Five Questions with @ElenaDuqueBeauty and Lipservice Creator Hotline
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Sonia chats with Elena Duque, an Esthetician & TV beauty expert as well as someone who has been on QVC, NBC and CBS. She took her experience in skincare and social media to TikTok during the pandemic then parlayed that into hosting and TV segments. Elena walks us through her journey on TikTok and what it takes to produce a TikTok segment. We discus…
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Ep 13. How To Roll With The Punches and Evolve As A Content Creator with Brand Marketing Specialist, Evelyn Brown
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After getting her influencer marketing start at Ulta Beauty and launching the first Ulta Beauty Collective, Evelyn has gone on to do great things on the brand and creator side of the influencer marketing industry. Sonia interviews Evelyn about her experience and thoughts on what it takes to "make it" as a creator as well as some of the behind-the-s…
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Ep 12. Carving Out A Niche After 30 Years in Beauty With Leah Hundsness of Maxine’s Revenge
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After working in the beauty industry for 30 years, Leah was ready to create something “for us, by us” and dove into formulating a concealer specifically for beauty-lovers 40+. Shortly after, Maxine’s Revenge was born (and named by her TikTok followers!) Leah embraced TikTok as a Founder, Creator & Sales person, selling out her stock (with help from…
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Ep 11. Behind the Curtain of Beauty Brand Marketing with Diane Saw
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Sonia sits down with Diane Saw, the Global Director of Brand Marketing at Violette_FR. One of beauty industry’s fastest growing brands and a brand name on countless beauty creator wish lists right now. Diane walks us through her experience in advertising and marketing and how she landed this dream role as well as some of the details behind creator …
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Ep 10. The Year Of ‘Yes’ With Over 50 Beauty Creator Cherie @seaswan6
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The creator journey can start anywhere at any age. For our guest this week, the journey started in her 50’s with a push from her teenage daughters. Sonia interviews Cherie Seaswan, a later in life creator who is bringing a bit of spice to the makeup over 50 content conversation. Cherie shares how she stumbled into content creation and her current m…
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Ep 9. Identifying Self-Sabotage & Accepting Opportunities That Feel Out Of Reach with Ehlie Luna
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Meet Ehlie Luna, a professional makeup artist, singer and creator who has gone from playing with her Mother's makeup to becoming the face of Milk makeup's new Jelly Tint. Learn more about her journey as a creative, what her initial reaction was to the invite from Milk and how she thinks about creativity and content creation in a unique and beautifu…
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Ep 8. Lipservice Creator Hotline and 5 Questions with Amanda Suarse
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Join Sonia for a new series where she answers community questions in her "Lipservice Creator Hotline" segment. In this episode she answers questions from @dermagals and @itsamandasuarse regarding media kits and finding inspiration to post. Submitting questions is a special perk for the lipservice world community on Geneva and the Broadcast Channel,…
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Ep 7. How Showing Up on Twitter and Being Authentic Got Karol Rodriguez A Start With Maybelline
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Sonia and Karol sit down for a chat about how Karol Rodriguez became @karolskorner. What the organic journey from College kid to Professional MUA has looked like for Karol and what it's like to get personal, carve out boundaries, connect with brands and create deep connections online. Karol is a professional makeup artist and creator in NYC navigat…
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Ep 6. "Your Why, Has to Be Bigger Than You" How Michelle Spieler Keeps Showing Up Despite Dwindling Deals For Mature Beauty Creators
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We're back with another episode featuring Michelle Spieler, a mature beauty creator who just launched a product collab with MOB beauty. As a follow up to our first episode together (listen here to catch up), Sonia dives in deeper on Michelle's weekly posting schedule, which platform she is finding significant growth on, the "state of the union" for…
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Ep 5. A Decade Of Influencer Marketing With Beauty Executive, Eileen Dautruche
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Join Sonia in interviewing Eileen Dautruche, a Beauty Executive, Digital Marketing Expert and early (2008) Blogger/Influencer. Eileen started her career as a 19 year old blogger and now she works at one of the most sought-after beauty brands in the world (Bobbi Brown!). Sonia asks Eileen about her career journey and the evolution of the beauty infl…
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Ep 4. How To Invest In Yourself and Never Cold Pitch Again With @KBousq
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In this juicy episode, Sonia interviews Kristen Bousque, a creator coach and anti-pitch champion, the founder of Soulcial Suite and someone who has worked in the creator economy for years. Curious about what to charge? How to connect with brands? What you should invest in your journey? This episode is for you! Stick around for the entire episode be…
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Ep 3. Applying to the Ulta Beauty Collective? Kevin Lee Tells Us What Really Happens as Part of the UB Collective
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Join Sonia while she chats with recent Ulta Beauty Collective member Kevin Lee. We talk about what the experience has done for him as a Creator personally and professionally as well as his number 1 takeaway after a year of mentorship with one of the beauty industry's biggest retailers. Kevin has one of the smallest follower counts of the current cr…
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Ep 2. Predicting Beauty Industry Trends with Addison Cain of SPATE NYC
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If you’re curious about how trends grow and evolve in the beauty industry, this episode is for you. Join Sonia as she interviews Addison Cain, a trend forecaster for SPATE NYC. In this episode, we talk about how TikTok impacts the trend lifecycle, 2024 predictions for the beauty industry, and some of our favorite trend observations in the right now…
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Ep 1. How To Get On the PR List (And Stay There) with Tyler Williams, Founder of Nouveau Communications
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Curious how to get on the PR list of one of New York’s fastest growing beauty communications agencies!? You’re going to need to listen to this episode. Sonia interviews Tyler Williams, the Founder of Nouveau Communications, a boutique beauty communications firm representing some of social media’s favorite brands including Salwa Petersen, Andrew Fit…
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Refresh Episode: Becoming A Creator After 40 With Michelle Spieler & Tips For Creators At Any Age
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Let's revisit one of Sonia's favorite interviews with a popular beauty creator. Take out your pen and paper because this one is full of hot tips and mindset gut checks. Gen X is one of the most quickly growing generations in the Creator Economy with a complex relationship with social media and showing up authentically. Join Sonia as she interviews …
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Refresh Episode: How to Avoid Reshoots and Achieve Recurring Partnerships
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Countdown to the official launch of lipservice the podcast is on! We revisit one of Sonia's favorite episodes from Brand Meet Creator to get you excited for what's to come! In this episode, Sonia uses her decade worth of experience in influencer marketing to navigate you through avoiding the pitfalls of having to reshoot and drops tons of gems on w…
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Welcome to lipservice, the podcast that unveils the secrets to success for beauty brands and content creators alike. Join beauty industry specialist and influencer marketing veteran, Sonia Elyss as she tells the authentic and thoughtful stories at the intersection of the beauty industry and creator economy. In each episode, we bring you interviews …
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The Dog Days Are Almost Over
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Amanda and Kaylee recap the last two weeks of their lives with Amanda going on vacation in Oregon and visiting Universal Studios to Kaylee celebrating birthdays and getting CPR Certified. Follow us on Instagram: https://www.instagram.com/latenightramble/?hl=en
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We Play We're Not Really Strangers (Pt.2)
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Amanda and Kaylee play We're Not Really Strangers: Level 2. We answer some juicy and not so juicy questions to get to know one another better...even though we know almost everything about the other. Listen to this podcast episode if you want to find out what we would tell our younger selves and what traits we got from our parents! Quizlet we're usi…
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It's time for another Tier List! This time we rate fast food restaurants, so tune in for our selection of fast food joints and where we rank them next to each other on this tier list. Tier List: https://tiermaker.com/list/food-and-drink/fast-food-restaurant-tier-list/3201910 Follow us on Instagram: https://www.instagram.com/latenightramble/?hl=en…
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We Play We're Not Really Strangers
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Amanda and Kaylee play We're Not Really Strangers: Level 1. We answer some juicy and not so juicy questions to get to know one another better...even though we know almost everything about the other. Listen to this podcast episode if you want to find out who's been heart broken or where we want to live in the future! Quizlet we're using to follow al…
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This episode Amanda and Kaylee have a nice sit down and catch up on their weekend activities. Lots of stories are shared and funny mishaps occurred during vacations in and out of state. Tune in to get an insider view of our lives during an out of the ordinary weekend. Follow us on Instagram: https://www.instagram.com/latenightramble/?hl=en…
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How Religion and Culture Shapes Our Relationships
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On this episode, Amanda and Kaylee delve into a ton of different topics ranging from recapping their religious beliefs growing up and now (watch "Growing up Religious vs. Non-Religious for more detail) and how this shapes their outlook on dating. Moreover, how their parents and their boyfriends' parents have molded their beliefs and moral values an…
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It's time for another Tier List episode! This time Amanda and Kaylee review tons of their favorite desserts and some that are not so appetizing. Tune in to find out if you share similar taste buds with us :) Tier List: https://tiermaker.com/list/food-and-drink/comprehensive-desserts-100-labelled-15214068/3117349 Follow Our Instagram: https://www.i…
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Heights, Oceans, and Insects...Oh My!
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This episode, Amanda and Kaylee discuss their irrational fears whether it be heights, animals, or natural disasters, we cover it all (mainly). Listen to this podcast to find out our fears and our reasoning behind them! Follow Our Instagram: https://www.instagram.com/latenightramble/?hl=en
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Here's What You Missed...First Year of College Recap
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Well...It's been a very long time since our last post, but Amanda and I decided to finally start filming again after our hiatus. Hopefully this new episode fills you all in on some events that happened in our lives since the last time we filmed and uploaded. We don't know what our film schedule will look like in the future, but thank you for listen…
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Tier List: Disney Channel Movies
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Amanda and Kaylee create another tier list and bring back childhood memories for listeners. Follow along and rate which generation of Disney Channel is the best and which is the worst. Tier List: https://tiermaker.com/list/tv-and-movies/disney-original-movies-15327/1519948 Follow Our Instagram: https://www.instagram.com/latenightramble/?hl=en…
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This movie proves that chivalry is dead! On this episode, Amanda and Kaylee review Swiped (another Noah Centineo movie). Hear about another crappy Netflix movie on this week’s episode. Swiped on Netflix: https://www.netflix.com/title/81060038 Follow Our Instagram: https://www.instagram.com/latenightramble/?hl=en…
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Amanda and Kaylee discuss the haunting of the Annabelle doll and the strange occurrences that followed it. Buzzfeed Video: https://m.youtube.com/watch?v=qjqh9UVfNNk&t=706s Follow Our Instagram: https://instagram.com/latenightramble?utm_medium=copy_link
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Tier List: High School Musical Songs
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Amanda and Kaylee rank all the HSM songs. Click the tier list to see if you agree with our rankings and feel nostalgic when listening to this week's episode. The Tier List: https://tiermaker.com/list/disney/every-high-school-musical-song-511237/1441971 Follow Our Instagram: https://www.instagram.com/latenightramble/?hl=en…
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Movie Review: Camp Rock 2: The Final Jam
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Amanda and Kaylee review the Camp Rock movie sequel and look over some of the notable songs and moments from the movie. Get ready to listen to a beautiful rendition of Introducing Me and for review time on this movie review episode. Axel Turner Fandom: https://disney.fandom.com/wiki/Axel_Turner It's On dance number: https://www.youtube.com/watch?v=…
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Amanda and Kaylee talk about the multitude of movies and TV series they are going to catch up on during the summer break, dancing lessons, cotillion, and life after graduating high school in this episode of Late Night Ramble. Follow Our Instagram: https://www.instagram.com/latenightramble/?hl=en
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The 1 Year Anniversary of the Podcast!
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Amanda and Kaylee celebrate the one year anniversary of the podcast! Go down memory lane with the hosts and cheers to a year of Late Night Ramble. Our Instagram: https://www.instagram.com/latenightramble/?hl=en
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Kaylee and Amanda review a childhood classic...Camp Rock! Go down memory lane with us and see how many cringey moments you forgot were present in this movie. Relive Camp Rock with us and get ready for an even more in-depth and comical review on Camp Rock 2 in the future. Follow our Instagram: https://www.instagram.com/latenightramble/?hl=en…
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Playing Cards Against Humanity with Friends
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Amanda and Kaylee bring on two special guests to play a few rounds of Cards Against Humanity. Enjoy a more risqué episode and a somewhat interactive listening experience. Decide what cards you think best fit the question or statement, and see if you agree with the final scores. Get ready to see another competitive side of the hosts and their friend…
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Unsolved Mystery: Vincent Van Gogh
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Amanda and Kaylee chat about the unusual death of Vincent Van Gogh. They discuss the odd locations where he found inspirations for his paintings and the two main theories behind his untimely death. Follow our Instagram: https://www.instagram.com/latenightramble/?hl=en Buzzfeed's "The Curious Death of Vincent Van Gogh:" https://www.youtube.com/watch…
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Amanda and Kaylee rate the most popular 100 baby names over the last 100 years. It's clear after this episode that Amanda and Kaylee have VERY different taste in names. Do you like older-sounding names or the new trend of unique baby names? Comment on our latest episode if you're TeamDorothy (it is obviously the best team). Baby Name Tier List: htt…
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Catching Up with an Old Friend
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Amanda and Kaylee have a new series where they catch up with people from their past and reminisce on old memories. This episode they talk to Tomás, one of their friends from their originally large friend group. They discuss how they met, memories from high school, and reflect on high school as a whole, and his plans for the future. Special thanks t…
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Amanda and Kaylee take a few "totally reliable" test online to find out their IQ, EQ, and Big Five personality traits. Watch the various flunks that happen during this episode and obscure results throughout the course of each test. Take the test alongside us to see what scales you fall into on these tests! IQ test: https://www.test-iq.org/ Personal…
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Amanda and Kaylee review one of their favorite nostalgic movies. They dive back into their childhood and comment on the plot and odd flaws of the mermaid magic in Aquamarine. Later, they look into some reviews regarding the film! Aquamarine movie: https://www.youtube.com/watch?v=knw7l-oGfOA Aquamarine soundtrack: https://youtube.com/playlist?list=P…
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Amanda and Kaylee talk about their college admissions and the struggle of deciding where to go to school. Find out this episode what school Amanda and Kaylee choose to attend, and their updated interest, major, and plans for the future. Follow our Instagram: https://www.instagram.com/latenightramble/?hl=en…
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