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E.81 Exploring hottest trends and communication strategies for brands with Anna Jona Koch (Live Podcast)

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Manage episode 381472608 series 2863507
Innehåll tillhandahållet av Daria Suvorova. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Daria Suvorova eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Today we speak to a growth strategist, founder and managing director of the consulting company JK Access, Anna Jona Koch. With 15 years of experience in communication and business development in the leading media and lifestyle brand companies such as Philipp Plein, ELLE and the German Football Association, Jona has a lot to tell. In this episode, she shares her take on what is the best investment a brand can make when it comes to their communication strategy. Jona reveals how brands can combine storytelling with business objectives to create a profound impact on culture and company revenue. Last but not least, we brush up on her early exposure to political dynamics, her unique approach to networking and deep connection to football, such as FC Viktoria Berlin.

Join this conversation with Anna Jona Koch and feel the energy that is present during the Women Authors of Achievements live podcasts!

Read more about the Women Authors of Achievement (WAA) Podcast via https://waa.berlin/info
Follow us on Instagram & find us on LinkedIn
Subscribe to our newsletter via https://waa.berlin/#newsletter

★ Support this podcast on Patreon ★
  continue reading

96 episoder

Artwork
iconDela
 
Manage episode 381472608 series 2863507
Innehåll tillhandahållet av Daria Suvorova. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Daria Suvorova eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Today we speak to a growth strategist, founder and managing director of the consulting company JK Access, Anna Jona Koch. With 15 years of experience in communication and business development in the leading media and lifestyle brand companies such as Philipp Plein, ELLE and the German Football Association, Jona has a lot to tell. In this episode, she shares her take on what is the best investment a brand can make when it comes to their communication strategy. Jona reveals how brands can combine storytelling with business objectives to create a profound impact on culture and company revenue. Last but not least, we brush up on her early exposure to political dynamics, her unique approach to networking and deep connection to football, such as FC Viktoria Berlin.

Join this conversation with Anna Jona Koch and feel the energy that is present during the Women Authors of Achievements live podcasts!

Read more about the Women Authors of Achievement (WAA) Podcast via https://waa.berlin/info
Follow us on Instagram & find us on LinkedIn
Subscribe to our newsletter via https://waa.berlin/#newsletter

★ Support this podcast on Patreon ★
  continue reading

96 episoder

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