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Achieving Maximum Engagement Through Targeted Distribution
Manage episode 446804723 series 3591526
Ready to unlock the secrets of skyrocketing your podcast or product’s success through strategic social media and distribution channels? This episode of Story Scaling promises to equip you with the essential knowledge to distinguish between powerful platforms like YouTube for discoverability and traditional social media giants like Instagram and Facebook for traffic generation. We’ll highlight why YouTube’s dominance in Google search results makes it a non-negotiable element for your content strategy and how versatile platforms like LinkedIn can be exploited both for distribution and engagement, tailored to your audience’s needs.
Baang, Dan and Brooke dive into the nitty-gritty of selecting the perfect platforms for your target demographics, be it TikTok for the younger crowd or LinkedIn for corporate professionals. Hear compelling real-life examples, from an insurance business to a local newspaper, showcasing the incredible impact of targeted content and unwavering consistency. This episode unravels the concept of “compound interest” in content creation, demonstrating how regular, quality engagement can significantly enhance audience interest and trust over time. Get ready to refine your social media strategy and watch your engagement metrics soar!
Kapitel
1. Choosing Social Media Channels for Success (00:00:00)
2. Navigating Social Media Platforms for Success (00:03:55)
29 episoder
Manage episode 446804723 series 3591526
Ready to unlock the secrets of skyrocketing your podcast or product’s success through strategic social media and distribution channels? This episode of Story Scaling promises to equip you with the essential knowledge to distinguish between powerful platforms like YouTube for discoverability and traditional social media giants like Instagram and Facebook for traffic generation. We’ll highlight why YouTube’s dominance in Google search results makes it a non-negotiable element for your content strategy and how versatile platforms like LinkedIn can be exploited both for distribution and engagement, tailored to your audience’s needs.
Baang, Dan and Brooke dive into the nitty-gritty of selecting the perfect platforms for your target demographics, be it TikTok for the younger crowd or LinkedIn for corporate professionals. Hear compelling real-life examples, from an insurance business to a local newspaper, showcasing the incredible impact of targeted content and unwavering consistency. This episode unravels the concept of “compound interest” in content creation, demonstrating how regular, quality engagement can significantly enhance audience interest and trust over time. Get ready to refine your social media strategy and watch your engagement metrics soar!
Kapitel
1. Choosing Social Media Channels for Success (00:00:00)
2. Navigating Social Media Platforms for Success (00:03:55)
29 episoder
Alla avsnitt
×1 A New Era: Story Scaling Pivots, New Show Coming 7:38
1 Mastering Podcast Metrics: Advanced Analytics Insights 13:25
1 Breaking Barriers in Modern Storytelling 6:53
1 Elevate Your Podcast with Strategic Insights 10:42
1 Embracing Show Notes for Seamless Storytelling 9:22
1 The Rise of Video in the World of Podcasts 16:15
1 Turkey, Football and Gratitude: Our Thanksgiving Reflections 9:49
1 Holiday Shopping Tips for the Podcaster On Your List 20:53
1 Evolving Our Studio: Behind the Scenes of Design and Sound Excellence 20:01
1 How an Accidental Encounter Changed Baang's Perspective 12:21
1 From Biking to the Store to Tech Savvy: Nate's Story 14:08
1 Unlocking Podcast Growth: Boosting Reach and Monetization Through Microsites 9:39
1 From Newsrooms to Narratives: Brooke Galligan’s Journey in Digital Storytelling 12:53
1 Achieving Maximum Engagement Through Targeted Distribution 14:10
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