S2E18: Zoe Share Of Schmooz Media On Not Being Self-serving On Social Float Or Founder: Toronto Startup Business Stories podcast

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S2E18: Zoe Share of Schmooz Media on not being self-serving on social

4y ago 19:16

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Innehåll tillhandahållet av Float or Founder. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Float or Founder eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Social media marketing is a necessary component of every company. Zoe saw this a few years back when she started her agency Schmooz at a time when many didn't see social media as a serious pursuit. Zoe offers her insights on how important social media is to provide value and connect with the human side of brands, especially during COVID and Black Lives Matter. She also discusses the recent charitable children's book she has released alongside Gabriella Rackoff: ABC Stay Home With Me.
As per Zoe, "You create a legacy in every action you take [on social media]." You need to align your social goals with your company values. Provide value and don't be entirely self-serving."

Support the show (https://www.floatorfounder.com/partners)

… continue reading

68 episoder

#Business #Startup #Toronto #Canada #Entrepreneurship #MBA #Careers #Tech #Canadian #Entrepreneur #Small #Float Or Founder #Founders #CEO #Leaders #Investors #IT Management

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S2E18: Zoe Share of Schmooz Media on not being self-serving on social

Float or Founder: Toronto Startup Business Stories

published 4y ago

Dela

MP3•Episod hem

Innehåll tillhandahållet av Float or Founder. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Float or Founder eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Social media marketing is a necessary component of every company. Zoe saw this a few years back when she started her agency Schmooz at a time when many didn't see social media as a serious pursuit. Zoe offers her insights on how important social media is to provide value and connect with the human side of brands, especially during COVID and Black Lives Matter. She also discusses the recent charitable children's book she has released alongside Gabriella Rackoff: ABC Stay Home With Me.
As per Zoe, "You create a legacy in every action you take [on social media]." You need to align your social goals with your company values. Provide value and don't be entirely self-serving."

Support the show (https://www.floatorfounder.com/partners)

… continue reading

68 episoder

#Business #Startup #Toronto #Canada #Entrepreneurship #MBA #Careers #Tech #Canadian #Entrepreneur #Small #Float Or Founder #Founders #CEO #Leaders #Investors #IT Management

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