Whether we wear a lab coat or haven't seen a test tube since grade school, science is shaping all of our lives. And that means we all have science stories to tell. Every year, we host dozens of live shows all over the country, featuring all kinds of storytellers - researchers, doctors, and engineers of course, but also patients, poets, comedians, cops, and more. Some of our stories are heartbreaking, others are hilarious, but they're all true and all very personal. Welcome to The Story Collider!
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Innehåll tillhandahållet av Cognitive Engineering and Aleph Insights. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Cognitive Engineering and Aleph Insights eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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Marketing
MP3•Episod hem
Manage episode 378079458 series 1244882
Innehåll tillhandahållet av Cognitive Engineering and Aleph Insights. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Cognitive Engineering and Aleph Insights eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
At a time when marketing has infiltrated our physical and virtual worlds, how should we think about it? Is it just advertising in different clothing or can it reveal deeper insights into our psychology and social interactions? In this week’s podcast, we discuss marketing with special guest David Folkman, who has had a 20-year career in marketing and entrepreneurialism. We discuss the impact of technology, the psychology of advertisers, advertising models, Tinder, canned water, AI, creativity and the future. Finally, we ask David about his biggest marketing disasters and industry takeaways. David has a long career working for consumer brands including Mars, Nestle, and Innocent Drinks, and co-founded a number of food and drink businesses including CleanCo and Cheesies. He has also advised numerous companies on sales and marketing strategy. His new website is coming soon and can be found at www.davidfolkman.com For more information on Aleph Insights visit our website https://alephinsights.com or to get in touch about our podcast email podcast@alephinsights.com
…
continue reading
386 episoder
MP3•Episod hem
Manage episode 378079458 series 1244882
Innehåll tillhandahållet av Cognitive Engineering and Aleph Insights. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Cognitive Engineering and Aleph Insights eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
At a time when marketing has infiltrated our physical and virtual worlds, how should we think about it? Is it just advertising in different clothing or can it reveal deeper insights into our psychology and social interactions? In this week’s podcast, we discuss marketing with special guest David Folkman, who has had a 20-year career in marketing and entrepreneurialism. We discuss the impact of technology, the psychology of advertisers, advertising models, Tinder, canned water, AI, creativity and the future. Finally, we ask David about his biggest marketing disasters and industry takeaways. David has a long career working for consumer brands including Mars, Nestle, and Innocent Drinks, and co-founded a number of food and drink businesses including CleanCo and Cheesies. He has also advised numerous companies on sales and marketing strategy. His new website is coming soon and can be found at www.davidfolkman.com For more information on Aleph Insights visit our website https://alephinsights.com or to get in touch about our podcast email podcast@alephinsights.com
…
continue reading
386 episoder
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