Bästa Marketing Consultant podcaster (2024)

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069 - Secrets From a Verified Canva Expert (Mistakes You Don't Realize You're Making) 29:53

6h ago29:53

29:53

Send us a text Brenda Cadman, Canva Verified Expert / Digital Organization Specialist, Brenda Cadman, Canva Verified Expert, joined me to share some tips on organizing your Canva account. Not long ago, I took Clean Up My Canva with Brenda, and I was delighted she agreed to be a guest on my show. My "hot mess" of an account isn't perfect, but it's b…

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LinkedIn Tips for Coaches & Speakers. A LinkedIn Profile Mini-Audit of Melissa Trumble Ep 140 15:34

1d ago15:34

15:34

Are you a coach or speaker looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Melissa Trumble https://www.linkedin.com/in/melissa-trumble/ Watch this on YouTube: https://youtu.be/o822Swv9BsA TIPS we covered include: ▪️ Updating your LinkedIn Header Image to match your current business goals, changing it as …

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PR Powerhouse: Using the Media to Win Awards and Dominate Your HR Niche 28:36

7d ago28:36

28:36

In this episode I'm joined by Sara McCracken to discuss using PR strategically in your marketing and why it can be so important for your business. So tune in and discover: Why strategically using PR in your marketing can be SUPER helpful when it comes to getting leads and clients. What awards to try and win - and which to avoid (You shouldn't try a…

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What to Say for Unpaid Speaking Requests Ep 139 9:32

1d ago9:32

9:32

Ever found yourself agreeing to speak for free, only to wonder if it's truly worth your time and effort? In this episode, I review my tried and true approach to strategically negotiating for paid gigs, emphasizing the significance of knowing your value and the event's dynamics. Are you a Speaker? I've created a "LinkedIn for Speakers Checklist" whi…

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Authenticity: The Secret Ingredient to Marketing Success 31:46

14d ago31:46

31:46

In this episode I'm joined by Libby Langley to discuss being authentic in your marketing and why it's so important. So tune in and discover: Why being authentic in your marketing is ESSENTIAL to your success in marketing (even if you don't know what it is). What authenticity in marketing is - and what it looks like. Where you can do your best marke…

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How to Pitch, Land and Use Media for Brand Visibility with Kerry Barrett Ep 138 40:40

9d ago40:40

40:40

A live chat with Brenda Meller and Kerry Barrett on "How to Pitch, Land, and Use Media for Brand Visibility" LINKS MENTIONED: http://www.kerrybarrett.com/resources Connect with Kerry: https://www.linkedin.com/in/kerrybarrett/ Download my 15 LinkedIn Profile Tips Checklist: https://www.mellermarketing.com/list LinkedIn "Power Hours" (Single Session,…

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LinkedIn Profile Mini-Audit with Michelle Zink Ep 137 17:24

14d ago17:24

17:24

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Michelle Zink - Coach to Women Business Owners TIPS we covered include: ▪️ Setting up a company page. Video + blog: https://www.mellermarketing.com/blog/how-to-create-a-company-page-on-linkedin-fr…

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What to Expect When You Join the HR Business Success Squad: An Onboarding Journey 46:52

21d ago46:52

46:52

This episode is specifically for those who want to know what to expect when they join The HR Business Success Squad. So tune in and discover: The exact steps you'll take when you join The HR Business Success Squad. What videos and walkthroughs you'll get access to to help you grow a powerful HR Consultancy. Where The HRCCCCS and The HR Business Suc…

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Leveraging Book Content for Effective Marketing with Pooja Arshanapally Ep 136 31:32

16d ago31:32

31:32

Here are the key takeaways from the podcast discussion about Leveraging Book Content for Effective Marketing with Pooja Arshanapally Marketing Strategy: • Start repurposing content on the platform where you already have the strongest presence/ROI • Test different platforms for about a month to measure effectiveness • Begin marketing 6-12 months bef…

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068 - Amp Up Your Content Now With AI (ChatGPT and More) 39:03

26d ago39:03

39:03

Send us a text My friend Ryan Anderson, Content Strategies and Visual Storyteller, Banish Boring, joined me again to talk about amping up your content with ChatGPT and more. Topics included: 🔹How to get better results using prompts with ChatGPT (And other prompt-based AI platforms) 🔹ChatGPT as a virtual assistant to generate content ideas, summariz…

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Q&A on Social Selling on LinkedIn Ep 135 22:01

19d ago22:01

22:01

In this episode, I answered questions about LinkedIn and social selling. How many unique users are on LinkedIn compared to other platforms like Twitter, Facebook, and Instagram? What is the difference between connecting and following on LinkedIn? What is the ideal number of hashtags to use on a LinkedIn post? Are LinkedIn polls as effective as they…

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20 Reasons Why You Should Join The HR Business Success Squad 38:05

28d ago38:05

38:05

On the fence about joining The HR Business Success Squad? 🤔 Then check out today's podcast. 🎧 You'll discover: 👇 How "The HR Business Success Squad" will make your professional and personal life 10x better. 🚀 What you can do with your 1:1 coaching call if you want to. 📞 The secret to building a successful HR Consultancy. 🤫 Why you should join The H…

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The HR Business Success Squad Is Live: Grow Your HR Consultancy on Your Terms 10:08

1M ago10:08

10:08

I've been teasing it for a few days now, but here's the big news: The HR Business Success Squad is Live and ready to join. Wanna know more about it? Well, you're in luck! Tune into this bonus podcast to discover: The full lowdown on what you get inside this exclusive membership. How long you're tied into a contract if you join (HINT - There's no mi…

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067 - Build Your Brand and Authority Now: Become a Sought After LinkedIn Live Guest 32:41

1M ago32:41

32:41

Send us a text My friend, Gillian Whitney, LinkedIn Live Stream Strategist and Coach, Video Easy Peasy, joined me to discuss how to be a sought-after LinkedIn Live guest. Topics included: 🔹How being a guest on LinkedIn Live shows can help you enhance your brand and build authority. 🔹Why it's essential to prep for your guest spot. (Hint: you need to…

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Being a Self-Employed HR Consultant: The Harsh Truth 40:26

1M ago40:26

40:26

This podcast is all about the harsh reality of being a self-employed HR Consultant and how to overcome the difficulties you'll no doubt have encountered, or will encounter. Here's what you'll discover: The Truth About Being Self-Employed – Why running your own business isn’t all freedom and fun like people think it is. Surviving the Feast or Famine…

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LinkedIn Profile Mini-Audit Featuring Barb Nangle Ep 134 12:04

1M ago12:04

12:04

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Barb Nangle, who is a coach and speaker: https://www.linkedin.com/in/barbnangle/ TIPS we covered include: ▪️ Having a zoomed in Headshot Photo, focusing mainly on your face ▪️ Being intentional wi…

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Signs that Your LinkedIn Trainer Isn’t a LinkedIn Expert Ep 133 10:00

1M ago10:00

10:00

Thinking of hiring someone to help you with LinkedIn? BEWARE of the so-called "LinkedIn Experts" who really aren't! In this podcast, I review these 14 Signs that Your LinkedIn Trainer Isn’t a LinkedIn Expert Outdated headshot photo or photo isn’t zoomed in. URL is not simplified Header isn’t optimized: information is hard to read on mobile; photos …

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Behind the Scenes: Andrea Derbyshire's Tell-All Take on Working with Me 20:15

1M ago20:15

20:15

This week's podcast is a little bit different than normal. Instead of a discussion about marketing, sales or personal development you're gonna hear from Andrea who I've been working with for the past 8 weeks. We talk about... What it was like to work with me for 8 weeks. The most surprising part of working with me. What could've gone better. What w…

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LinkedIn Trifecta Talks: Insider Insights and Expert Advice Ep 132 46:32

2M ago46:32

46:32

Welcome to our LinkedIn Trifecta Talks! Speakers: Brenda Meller, LinkedIn Coach Michelle B. Griffin, Personal Brand PR Strategist Michelle J. Raymond, B2B LinkedIn Specialist Key Points: LinkedIn Games: All three speakers found the new LinkedIn games to be confusing and a bad user experience. They questioned their value and suggested LinkedIn focus…

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How to Use LinkedIn Like a Big Networking Event with Deanna Russo Ep 131 44:44

2M ago44:44

44:44

A live chat with Brenda Meller and Deanna Russo on "How To Use LinkedIn Like a Big Networking Event" Originally aired: Tuesday, April 23, 2024 at 12:05 pm ET. Connect with Deanna: ➡️ Website: https://leverageupllc.com/ ➡️ LinkedIn: https://www.linkedin.com/in/deannarusso1/ UPCOMING LINKEDIN LIVE Interviews by Brenda Meller of Meller Marketing: ➡️ h…

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The Ultimate HR Consultant's Membership: Behind the Scenes of the HRCCCCS 25:34

2M ago25:34

25:34

In this episode you'll discover more about how my membership programme works - and why you should join it. What level of support to expect (Hint - it's a lot). Why I only work with 8 HR Consultants in each cohort. What's covered in the programme and how. The missing ingredient from most programmes that takes centre-stage in this programme. Why I sa…

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LinkedIn Profile Mini-Audit Featuring Leah Goldman Ep 130 17:11

2M ago17:11

17:11

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Leah Goldman https://www.linkedin.com/in/leahgoldman/ TIPS we covered include: ▪️ Creating a company page ▪️ Considering using a professional Headshot Photo to create credibility and trust ▪️ Ensu…

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The New Yahoo & Google Email Deliverability Requirements w. Kendra Corman Ep 129 37:19

2M ago37:19

37:19

A live chat with Brenda Meller and Kendra Corman on Yahoo and Google Email Deliverability Requirements Originally aired LIVE on Tuesday, April 9, 2024 Questions Kendra answers during the podcast: What are the requirements for Yahoo and Google email deliverability? (3:44) What is the difference between a DMARC and DKIM code? (4:52) Does the one-clic…

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How to Build a £70K HR Consultancy in Under an Hour a Day 44:48

2M ago44:48

44:48

In this episode you'll discover more about my big promise - how to earn £70K as a HR Consultant: How to become the go-to consultant for high-paying clients. The secret to creating irresistible marketing messages that grab attention and generate leads. What the best lead generation method to tap into is — that doesn't waste time or money. Why learni…

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066 - Boost Your Business Growth (With A Podcast) 31:29

2M ago31:29

31:29

Send us a text Rayna Rokicki, Podcast Coach and Producer, Ladies First Digital Media Company, joined me to share some strategies to grow your business by launching a podcast. Topics included: 🔹Things to consider before starting a podcast (Hint: Podcasting is not for everyone) 🔹Some of the biggest mistakes podcasters make when they launch their podc…

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The 2nd Time I Reached 67,000 LinkedIn Followers Ep 128 9:41

2M ago9:41

9:41

In this episode, I discuss that I reached 67,000 followers on LinkedIn for the 2nd time. Main points I discuss: Follower Growth: I recently reached 67,000 followers on LinkedIn for the second time. LinkedIn's Data Purge: I experienced a drop in followers due to LinkedIn's removal of fake accounts in 2023 Tracking Follower Growth: I use Shield Analy…

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065 - Supercharge Your Content Marketing Now With ChatGPT 29:48

2M ago29:48

29:48

Send us a text Isabella Bedoya, Chief Visionary Officer and Cofounder, Infinite Artificial Intelligence, LLC, joined Annette Richmond, Content Marketing Consultant / Podcaster, Black Dog Marketing Strategies, to talk about how to effectively use AI in your content creation and marketing. Topics included: 🔹The best way to get started working with AI…

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LinkedIn Profile Mini-Audit with Sybil Stewart Ep 127 17:40

2M ago17:40

17:40

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Sybil Stewart. https://www.linkedin.com/in/thesagestewart/ TIPS we covered include: ▪️ Being intentional with your marketing message in your LinkedIn Header Image and changing the message periodic…

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Get More Leads and Clients for Your HR Consultancy in Just 3 Days 18:37

2M ago18:37

18:37

In this episode you'll discover why you should come along to my upcoming FREE 3 day workshop in October including how to: Unlock proven strategies: Discover actionable techniques that successful HR consultants use to attract leads and convert them into high-paying clients. Avoid common pitfalls: Learn the critical mistakes that many consultants mak…

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Speaking Strategies for Solopreneurs with Jenn Espinosa-Goswami, Barbara Boldt & Bobbie Carlton Ep 126 29:44

2M ago29:44

29:44

This was a panel discussion on "Speaking Strategies for Solopreneurs" with Jenn Espinosa-Goswami, Barbara Boldt, and Bobbie Carlton Register to watch the playback and get presenter resources mentioned in this podcast episode here: https://www.mellermarketing.com/shift Here are some of the key questions discussed during the panel discussion: How do …

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LinkedIn Profile Tips - a Mini-Audit of Michelle Gilbert by Brenda Meller Ep 125 25:07

2M ago25:07

25:07

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Michelle Gilbert. https://www.linkedin.com/in/michellebgilbert/ LinkedIn Profile Tips from Brenda Meller Headshot and Banner: Update your headshot regularly. Incorporate your logo into the ban…

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Grab Attention, Grab Clients: How Lumpy Mail Can Transform Your Lead Generation 26:10

2M ago26:10

26:10

In this episode you'll... Discover how personalised, creative packages can grab the attention of high-value clients and open doors to new business. Learn the do's and don'ts of using lumpy mail in your lead generation strategy— so you avoid common pitfalls that waste time and money. Get step-by-step advice on crafting memorable packages that speak …

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Riding the Waves: Balancing Energy & Relaxation Through Ups & Downs Ep 124 10:52

2M ago10:52

10:52

After a brief break from episodes -- I'M BACK! Key topics discussed in this episode: Reason for podcast hiatus: Increased workload and events, especially after back-to-school season. Balancing podcasting with business: Struggles of maintaining a regular schedule while focusing on client work. Seasonal fluctuations in business: Experiences of ups an…

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Grow Your HR Consultancy AND Build Your Community 33:11

3M ago33:11

33:11

The HRi have their annual conference on September 27th and this episode is dedicated to celebrate that and to try and persuade you to come along! As such, I'm joined by Mary Asante, CEO of HRi and Charlotte Allfrey, Operations Director to discuss the event and what you'll get out of it if you join in the fun. We'll be talking about... The 6 Speaker…

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9 Marketing Principles to Live or Die By 27:09

3M ago27:09

27:09

In this week's podcast you're gonna get more quality information than most people receive in 12 week programmes! You'll discover... The 9 marketing principles that will take your HR Consultancy to the magic £60K mark. 24 marketing tactics you can implement in under an hour. The one constant reaction you should prepare for from your market as a HR C…

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Building Your Reputation as a Coach in a Specific Niche with Avivit Fisher Ep 123 35:44

3M ago35:44

35:44

Unlock the secrets to mastering your niche with marketing coach Avivit Fisher in this episode of Enthusiastically Self-Employed. Connect with Avivit: https://www.linkedin.com/in/reddstrategy/ https://www.reddstrategy.com/ Learn how Avivit successfully transitioned from a generalist in the marketing field to a highly specialized coach for therapists…

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064 - Developing Your Reputation As A Thought Leader (Share What You Know) 33:38

3M ago33:38

33:38

Send us a text My long-time friend, Hannah Morgan, Job Search Strategist, Career Sherpa, joined me to discuss how thought leadership can elevate your content marketing efforts. Hannah has been sharing content on LinkedIn and publishing a highly-regarded newsletter for 15+ years, it was a treat to have her join me. Topics included: 🔹What is thought …

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Looking to Market Your NEW Consulting Business on LinkedIn? Profile Mini-Audit with Tom Livingston Ep 122 14:49

3M ago14:49

14:49

Are you a solopreneur, business professional, or coach / consultant looking to unlock the power of LinkedIn to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Tom Livingston. TIPS we covered include: ▪️ Shifting from #OpentoWork to Self-Employed to market yourself as a consultant ▪️ Having a refreshed Headshot Phot…

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5 Simple Questions to Help You Identify the Right Niche for Your HR Consultancy 23:30

3M ago23:30

23:30

In this week's podcast, you’ll discover: The surprising reason your target market might be your biggest problem. How choosing the wrong audience could be sabotaging your growth. Simple steps to pinpoint the right market for explosive success. The hidden opportunities you’re missing out on by not specialising. Concrete strategies to attract clients …

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How to Build Your Multi-Platform Digital Voice for Your Business with Bobby Umar Ep 121 12:54

3M ago12:54

12:54

Ever wondered how to amplify your business's digital presence without breaking the bank? Join us as Bobby Umar, a renowned TEDx speaker coach, shares how to master the art of growing a multi-platform digital voice from scratch. This talk was delivered at the SHIFT-LIVE-A-Thon event, "How to Build Your Multi-Platform Digital Voice for Your Business.…

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Presenting Over Video with Shep Sheperdigian Ep 120 24:37

3M ago24:37

24:37

Unlock the secrets to creating standout virtual presentations with our latest episode of "Enthusiastically Self-Employed." Join me as I chat with my VIP guest Shep, Vice President of Technical Services at Rose Pest Solutions, as we uncover practical tips to enhance your on-screen presence. Originally aired: Tuesday, April 2, 2024 at 12:05 pm ET. Wa…

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Behind the Scenes: A Real Life Coaching Call with Independent HR Consultant Ruth Barker Magowan 37:23

3M ago37:23

37:23

This week's podcast is something a little bit different to normal. Rather than listening to me drone on about an element of marketing, sales, copywriting or personal development... you're gonna get access to footage of a real-life consultation call with one of my clients, Ruth Barker Magowan. So tune in to discover what Ruth struggles with... how I…

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LinkedIn Profile Mini-Audit for Executive Virtual Assistant Jessica Tinner Ep 119 13:41

3M ago13:41

13:41

Are you a virtual assistant looking to unlock the power of LinkedIn to grow your business? Watch this LinkedIn profile mini-audit of Jessica Tinner https://www.linkedin.com/in/jessicatinner/ TIPS we covered include: ▪️ Uploading your headshot photo instead of your company logo in the "Headshot Photo" field ▪️ Refreshing your LinkedIn header to ensu…

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SEO Tips for Entrepreneurs with Rachel Lindteigen Ep 118 41:18

3M ago41:18

41:18

Rachel Lindteigen on SEO Tips for Entrepreneurs: Blogs, Websites, Podcasts, Oh My! #enthusiasticallyselfemployed #linkedinlive Unlock the secrets to a thriving online presence with Rachel Lindteigen, a seasoned SEO and content marketing expert boasting over two decades of experience in digital marketing. Curious about how you can drive traffic to y…

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The Hidden Power of Your Website: The 5 Essential Elements You Can't Afford To Ignore 24:57

3M ago24:57

24:57

Your website is super important for your HR Consultancy so this week we're gonna delve into what to include on there for you to have a powerful website that delivers leads and clients on autopilot. As such, here's what you'll discover: The Website Mistakes You Didn’t Know You Were Making: Discover common pitfalls that might be costing you clients w…

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063 - How To Write Your First Book (And Why You Should) 31:36

4M ago31:36

31:36

Send us a text Wondering if you can (and should) write a book? The answer is, YES!!! In this episode, Michelle B. Griffin, Personal Branding and PR Training, Standout Women, joined me to share tips and techniques to help you make publishing your book a reality. Topics included: 🔹Why you should write a book (yes, you do have something to say) 🔹How t…

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The Missing Piece to Your Success: A Free and Exclusive Community 6:28

4M ago6:28

6:28

Unlock the Secrets to Marketing Success by Joining a Community of HR Consultants Just Like You! Feeling stuck in your marketing efforts? Wondering how to attract more clients, generate leads, and boost your sales as an HR consultant? If so, this podcast could be for you. Here’s a sneak peek: 🚀 Discover a supportive community of HR consultants who u…

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062 - Accelerate Trust With Your Prospective Clients (Share Video Content) 12:54

4M ago12:54

12:54

Send us a text Whether you like it or not, video isn't going anywhere, Video consumption, across platforms keeps growing. And consumers, your potential clients, say they want to see more video from businesses they support and prefer to learn about products and services through video. In this solo episode, I share various tips on short-form video In…

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LinkedIn Profile Mini-Audit Featuring Jenny Morin Ep 117 19:49

4M ago19:49

19:49

Are you a solopreneur, business professional, or coach / consultant looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Jenny Morin. TIPS we covered include: ▪️ LinkedIn Profile Verification: Necessary? ▪️ Changing a Business Name on your LinkedIn Profile ▪️ Suggested LinkedIn Banner Image changes ▪️ Way…

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Dressing for Success With Lisa Gillbe: A Guide for HR Consultants 32:53

4M ago32:53

32:53

In this episode, we're joined by Style Guru, Lisa Gillbe and she's on hand to share all sorts of style tips for HR Consultants. So make sure to tune in and discover: 👉 Why what you wear is as important as what you say. 👉 The 3 things to consider BEFORE going shopping for a new wardrobe. 👉 Where to find your perfect style if you've no idea where to …

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