Creating an Instagram Blueprint for Business Growth with Mishelle Thorpe

#WINNING

Unlock the secrets to Instagram success with Mishelle Thorpe, the graphic designer who transformed into an online coaching phenomenon. On this episode, we navigate the twists and turns of Mishelle 's incredible entrepreneurial journey, which began at the tender age of eight. Together, we dissect the mistakes that can trip up budding entrepreneurs on social media and delve into the societal hurdles that often discourage women from following their business dreams. Mishelle 's compelling narrative is not just a story of triumph over adversity, but also a masterclass in the resolute mindset and strategic savvy needed to conquer the business world.
Mishelle reveals the transformative power of personal branding, explaining why consistent, authentic visuals and messaging are non-negotiable for trust-building with your audience. Mishelle and host Mackenzie contrast the needs of up-and-coming enterprises with the freestyle approach of celebrities, and we share practical tips on crafting a social presence that resonates and engages, using stories for informal connection, and maintaining a clear distinction between personal anecdotes and business offerings.
Our conversation rounds off with a strategic deep dive into the art of serving through social media, a subtler yet more effective approach than the hard sell. We talk about the journey of turning followers into loyal email subscribers and cultivating relationships that extend beyond the digital sphere. As we explore the intricate dance of content creation that addresses client problems, we provide valuable strategies for leveraging Instagram, from crafting a magnetic bio to navigating the ever-changing landscape of hashtags and algorithms. Join us for this episode, a veritable treasure chest of advice, as we share our experiences and guide you towards making your mark in the busy world of online business.

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Kapitel

1. Creating an Instagram Blueprint for Business Growth with Mishelle Thorpe (00:00:00)

2. Mastering Social Media for Business Success (00:00:27)

3. Importance of Branding on Social Media (00:08:44)

4. Importance of Serving on Social Media (00:23:34)

5. Instagram Strategy (00:33:08)

6. Instagram Strategy and Personal Branding Tips (00:40:33)