))
Metrics, Freebies, and Competitor Analysis: Marketing Advice from Susan Tormollen of A Better Meal
Manage episode 439127928 series 3447308
Innehåll tillhandahållet av Lynell Gordon. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Lynell Gordon eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this episode of The Vacation Rental Show: How We Grow, host Lynell Gordon is joined by Susan Tormollen, Former Director of Marketing at Expedia, Founder of Camp Do It and Head of Marketing at A Better Meal.
Together, they explore:
- Why you need to measure every part of the customer lifecycle
- Successful marketing strategies in the VR space
- How to stay aware of market changes with limited resources
Susan is a marketing expert, having held marketing positions at big names like Expedia Group and Silicon Labs. In 2020, she founded Camp Do It, an education program focused on helping women over the age of 50 build side businesses and plan retirement businesses alongside their permanent careers. She is also Head of Marketing at A Better Meal, a meal planning app for active families.
If you enjoyed this episode, make sure to:
- Subscribe, rate, and review
- Share this episode
Episode Resources:
👉 Google - https://bit.ly/gp-how-we-grow
👉 Apple - https://apple.co/3lYc2gU
👉 Spotify - https://spoti.fi/3InYanV
👉 bCast - https://bit.ly/hwg-podcast
👉 iheartradio - https://ihr.fm/3Z8qqlg
👉 RSS - https://bit.ly/how-we-grow-rss
How We Grow: The Vacation Rental Show is handcrafted by our friends over at: fame.so
91 episoder
Dela
