Artwork

Innehåll tillhandahållet av YOUMAXA. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av YOUMAXA eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Player FM - Podcast-app
Gå offline med appen Player FM !

Attention Theft On The Rise! Join The Resistance!

13:28
 
Dela
 

Manage episode 311038040 series 3081213
Innehåll tillhandahållet av YOUMAXA. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av YOUMAXA eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

What is one of the most valuable assets we have to contribute towards our success? Our Attention. Our attention is under unprecedented attack. Recent marketing data shows that from the 1970’s to today, we’ve gone from being exposed to about 500 ads a day, to as many as 5,000! I’m talking about a virtual tsunami of commercials, print ads, labels, Facebook ads, pop-up ads.

Attention is focus, and what we focus on is what directs our growth. this virtual tsunami of ads steals our attention and in exchange for what? Nothing really. And they do it largely, without our consent. Is “Attention Theft.” too harsh a term? Well, in today’s culture of Go Go Go and Buy Buy Buy media, the attention thieves lurk in every corner. Our brain is a bank. We can only withdraw what we deposit. Not everything we desire, can be purchased with money, and not everything that can be stolen, can be replaced.

Attention is the currency that we can exchange for lasting success, innovation, crisis prevention, imaginative solutions, a deep sense of satisfaction, those little details of a treasured memory, and the warmth and affection of those we hold most dear, just to name a few.

  continue reading

66 episoder

Artwork
iconDela
 
Manage episode 311038040 series 3081213
Innehåll tillhandahållet av YOUMAXA. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av YOUMAXA eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

What is one of the most valuable assets we have to contribute towards our success? Our Attention. Our attention is under unprecedented attack. Recent marketing data shows that from the 1970’s to today, we’ve gone from being exposed to about 500 ads a day, to as many as 5,000! I’m talking about a virtual tsunami of commercials, print ads, labels, Facebook ads, pop-up ads.

Attention is focus, and what we focus on is what directs our growth. this virtual tsunami of ads steals our attention and in exchange for what? Nothing really. And they do it largely, without our consent. Is “Attention Theft.” too harsh a term? Well, in today’s culture of Go Go Go and Buy Buy Buy media, the attention thieves lurk in every corner. Our brain is a bank. We can only withdraw what we deposit. Not everything we desire, can be purchased with money, and not everything that can be stolen, can be replaced.

Attention is the currency that we can exchange for lasting success, innovation, crisis prevention, imaginative solutions, a deep sense of satisfaction, those little details of a treasured memory, and the warmth and affection of those we hold most dear, just to name a few.

  continue reading

66 episoder

ทุกตอน

×
 
Loading …

Välkommen till Player FM

Player FM scannar webben för högkvalitativa podcasts för dig att njuta av nu direkt. Den är den bästa podcast-appen och den fungerar med Android, Iphone och webben. Bli medlem för att synka prenumerationer mellan enheter.

 

Snabbguide