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The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan
Manage episode 362317818 series 3286175
On this week’s episode, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory and podcast host, engages in an insightful conversation with Brendan Gahan, Chief Innovation Officer at Mekanism.
Together, they cover a diverse range of topics, including the Creator Economy, brand collaborations, ChatGPT, the dynamic landscape of advertising, and much more.
🌟 Leave a 5-star rating on Apple Podcasts and Spotify
🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/IMgetstarted
🎙️ Want to be a guest? Apply here
Show Notes:
(01:07) - Brendan's career background
(07:11) - SXSW conference takeaways
(11:08) - Building habits and processes around posting on social
(16:19) - Cultivating engagement and visibility
(19:40) - Usability of ChatGPT
(21:22) - Subscription model for social media
(28:09) - Creators directly monetizing their audiences
(30:00) - Brand partnerships
(36:30) - Influencer-created brands
(44:21) - Social connection platforms
(46:27) - Livestream shopping
(55:38) - Where you can find Brendan Gahan
119 episoder
Manage episode 362317818 series 3286175
On this week’s episode, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory and podcast host, engages in an insightful conversation with Brendan Gahan, Chief Innovation Officer at Mekanism.
Together, they cover a diverse range of topics, including the Creator Economy, brand collaborations, ChatGPT, the dynamic landscape of advertising, and much more.
🌟 Leave a 5-star rating on Apple Podcasts and Spotify
🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/IMgetstarted
🎙️ Want to be a guest? Apply here
Show Notes:
(01:07) - Brendan's career background
(07:11) - SXSW conference takeaways
(11:08) - Building habits and processes around posting on social
(16:19) - Cultivating engagement and visibility
(19:40) - Usability of ChatGPT
(21:22) - Subscription model for social media
(28:09) - Creators directly monetizing their audiences
(30:00) - Brand partnerships
(36:30) - Influencer-created brands
(44:21) - Social connection platforms
(46:27) - Livestream shopping
(55:38) - Where you can find Brendan Gahan
119 episoder
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