Tiffany Hill with The Pink Crumbb

The Forrager Podcast for Cottage Food Businesses

Tiffany Hill of Apple Valley, CA runs three businesses: her cottage food business called The Pink Crumbb, a paid membership community called Think Pink Bakers, and a bakery packaging business called Pink Design Co.

Tiffany’s growth trajectory as a cottage food entrepreneur is simply remarkable! With 300,000+ Instagram followers, it’s hard to believe that just 2 years ago, she nearly gave up on her fledgling cottage food business when she struggled to make sales and had minimal profits.

But just a few months later, she was consistently making thousands of dollars per month, and today she primarily focuses her efforts on teaching other bakers how to do the same. Even though she started Think Pink Bakers just last year, she’s already had over 10,000 students join her membership!

Tiffany shared too much valuable advice to fit it into only one episode. In this first episode, she shares how she started and grew her cottage food business, and in the next episode, she shares how she built off of that success by starting her online course business as well as her packaging business.

Both of these episodes are chock full of lessons learned and great business advice!

What You’ll Learn

• How to transition from a job into entrepreneurship
• How to nurture buyers and build a loyal customer base
• How to shift your mindset about money in order to market more effectively
• Why you should constantly experiment with your business and reinvent yourself
• Why you should follow your successes and make little changes to optimize your business
• How to truly understand your audience to create an effective marketing strategy
• What to do when you’re confronted with failure in your business
• How to cultivate a strong online presence by sharing your journey
• Why you need to view your business through the lens of what a customer needs
• The importance of doing things that you’re not passionate about in the short-term to create long-term success
• How to make sales more consistent by diversifying your product line
• What you should think about when creating signage for markets
• How to become the CEO of your business
• Which components of entrepreneurship truly matter, and which ones don’t
• How to know when it’s time to take big risks to uplevel your business and achieve work-life balance

Resources

The Pink Crumbb website (Facebook | Instagram)

Think Pink Bakers

California Cottage Food Law

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Get full show notes and transcript here: https://forrager.com/podcast/113