[64] Stop Online Fraud from Ruining Your Business

The Entrepreneur Next Door 🏡

Businesses, especially small businesses, rely on online lead generation and transactions. They also recognize (sometimes too late) the impact and opportunity cost of fraudulent leads on their business.
Entrepreneurs: are they born or made? In Rich Kahn's case, he seemed destined for it. From a young age, he was drawn to programming, and with perseverance, risk, and courage, he bootstrapped and built multimillion-dollar web properties.
Rich Kahn has finally found his true calling and dedicates his career to combating online fraud using his proprietary and proven platform, which guarantees minimal or no false positives.
Bonus: The key to successful entrepreneurship is when your spouse is your partner.
Takeaways
☛ 20% of online transactions are fraudulent.
☛ Identifying and eliminating fraudulent interactions is crucial for improving
marketing performance and protecting businesses from legal issues.
☛ Many fraud detection solutions have a high false positive rate, which can
result in missed opportunities and lost revenue.
☛ AI is both a threat and an opportunity in the field of fraud detection
☛ Running a business with your spouse as a partner can be successful when
there is a complementary division of responsibilities and effective
communication.
Chapters
00:00 Introduction and Background
03:00 The Journey of a Serial Entrepreneur
11:07 The Early Days of Coding and the Internet
24:26 The Impact of Fraud on Businesses and Consumers
30:23 The Promise of Clean Traffic and Differentiation
34:33 2nd mortgage on the house
39:07 The Myth of Data Protection and Privacy
53:48 The Disruptive Potential of AI in Fraud Detection
Connect with Rich:
LinkedIn: linkedin.com/in/richkahn
Web: Anura.io