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A digital future for advertisement with Kenan Saleh
Manage episode 344248478 series 3405579
Innehåll tillhandahållet av Francis Hellyer. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Francis Hellyer eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this episode, Francis is joined by innovator and investor Kenan Saleh. While still a student at the University of Pennsylvania, he co-founded Halo Car, allowing rideshare drivers to earn extra income through digital advertising. After less than a year, the company was acquired by Lyft, where Kenan now runs the advertising division as head of product, and was also listed on Forbes 30 Under 30. In this in-depth conversation, Kenan reflects on how his passion for “building great products'' sparked his interest in digital technology; delves into Halo Cars and how the tech behind their digital hyper-targeted ads actually works; and shares his thoughts on No Code Tech, and how it has changed the tech industry by showing how companies can grow and scale without launching a single line of code.
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