Brandon Steiner on Leadership Lessons From The World of Sport

Scale Up With Nick Bradley

Brandon Steiner is a globally-renowned sports marketer, who published his first book, The Business Playbook: Leadership Lessons from the World of Sports in 2003.

Brandon joins Nick this week to talk about his humble beginnings and how he learned the art of entrepreneurship through some very unique methods, the values he obtained from his family, and the most invaluable lessons he's learned from the world of sport.

Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes.
https://highvalueexit.scoreapp.com/

KEY TAKEAWAYS

• The secret to being a great marketer is to not just like people, but understand them - relate to them, lead with empathy and compassion and stand in someone else's shoes.
• If the route to a solution isn't clear then hustle. Look for another way around the challenge. There's always a way to defy the odds and win.
• As a leader you have to have a vision, and the ability to take that vision and find a way to sell it. It's about finding paths to success, as though leading your tribe to safety and sustenance.
• Don't ever confuse managing with leading. Sometimes blending them can work, but in the long term it generally doesn't

BEST MOMENTS

'Get out of your freakin' head'

'Once you understand where people are coming from, you can see the white space'

'It's not who you know or what you know, but what you know about who'

'Leadership is very, very complicated'

VALUABLE RESOURCES

Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes.
https://highvalueexit.scoreapp.com/

Brandon Steiner - https://brandonsteiner.com

ABOUT THE HOST

Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert.
His background is growing and scaling Venture Capital and Private Equity backed businesses globally. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.
His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact.

CONTACT METHOD

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Nick Bradley- exit, strategy, podcast, business, scale, scale up, growth, equity, high-value, wealth, sell, sold: https://highvalueexit.com/