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There is a rule in sales - if you want the customer to pay one price for a product, always tell them first that the price is much higher. Want to know why? The answer lies in the psychology of compliance. Compliance is a change in behavior as the result of a request. We are asked to do things countless times each day...so why do we comply with some of them?
27 episoder
There is a rule in sales - if you want the customer to pay one price for a product, always tell them first that the price is much higher. Want to know why? The answer lies in the psychology of compliance. Compliance is a change in behavior as the result of a request. We are asked to do things countless times each day...so why do we comply with some of them?
27 episoder
Player FM scannar webben för högkvalitativa podcasts för dig att njuta av nu direkt. Den är den bästa podcast-appen och den fungerar med Android, Iphone och webben. Bli medlem för att synka prenumerationer mellan enheter.