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How Mid-Day Squares Created a Superior Product & Loyal Fanbase to Put Them on a Path to $100M
Manage episode 425802859 series 3556815
Innehåll tillhandahållet av Jon Bier. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Jon Bier eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
If you haven't heard of Mid-Day Squares yet, you will as this family-run start up out of Montreal is sweeping across Canada and the USA.
In 2018, Jake Karls co-founded Mid-Day Squares with his sister, Lezlie Karls, and her husband, Nick Saltarelli. The trio wanted to create a modern chocolate bar, replacing the unhealthy sugar snacks that litter the food aisles with a low-sugar, high-protein plant-based alternative.
In this episode Jon and Jake discuss the recipe for success. Enjoy!
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