Ep 40: Conversational Commerce: The Next Frontier in Mobile Messaging with Jake Lazarus, Co-Founder & CEO of OpenMessage

Leads2Scale

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5y ago 41:55

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This week’s episode of Social Media Week’s Leads2Scale podcast features Jake Lazarus, Co-Founder& CEO of OpenMessage.

During the conversation, Jake discussed his background in neuroscience and human-computer interaction and experience as a neuromarketing analyst, how brands are using OpenMessage to engage in conversation, what the future holds for conversational commerce, and we also discussed some of the best practices for securing successful collaboration and what characteristics define a good partnership.

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#Business #Social Media #Social Media Week