Aron North - Taco Bell > Mint Mobile
Manage episode 455972821 series 3569746
Marketing isn't just about campaigns—it's about solving problems and creating transformative brand moments.
In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Aron North, CMO & Strategic Advisor at Mint Mobile. He shares his journey of transitioning from a pre-med to a business degree because he loved marketing, eventually leading him to work for Taco Bell and Mint Mobile. He emphasizes the importance of not chasing money early in one's career, instead focusing on building skills and over-investing in one's job. Aaron highlights key experiences, such as launching the Doritos Locos Taco at Taco Bell and helping Mint Mobile grow to a billion-dollar brand before its acquisition by T-Mobile.
Key takeaways? Invest in skills over salary, embrace entrepreneurial experiences, and approach challenges hands-on. Success lies in curiosity, adaptability, and over-delivering in every role.
For more marketing resources, check out nativedigital.com
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