Content Marketing School: Strategies for Business Growth, social media marketing, LinkedIn growth, Live broadcasting, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs
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040 - LinkedIn And TikTok Update: What Entrepreneurs Need To Know
Manage episode 414381032 series 3525411
If you’re a consultant, business owner, or entrepreneur you’re likely using social media to attract potential clients and grow your business. And the platforms are evolving to give their users the format they want: video
In this solo episode, I share a few new features on LinkedIn and TikTok that will change the way members use the platforms.
🔹LinkedIn is testing a TikTok-like video feed in its mobile app, with a vertical scrolling format to increase engagement and discovery of short-form videos.
🔹 TikTok now allows users to record and upload 10-minute videos, which provides opportunities for long-form videos creation and to better compete with YouTube.
🔹TikTok has also introduced a new 'Full Screen' feature that provides a better viewing experience for landscape videos or 16:9 videos, by using the entire display.
🔷 Thank you for listening. If you found this episode relevant don't forget to hit that Follow Button, to keep learning and growing with us.
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For additional insights, follow Annette Richmond and Black Dog Marketing Strategies on social media.
LinkedIn: https://www.linkedin.com/in/annetterichmond/
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