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Ivan Bell | Stranger & Stranger Things | E40
Manage episode 348148542 series 2791175
Innehåll tillhandahållet av Hernán Braberman. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Hernán Braberman eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Ivan Bell is Group Manager Director & CEO at Stranger & Stranger, one of the leading firms in the field of alcoholic beverage packaging
For the past 23+ years, he has worked alongside Kevin Shaw, founder of Stranger & Stranger, in building the award-winning packaging consultancy. He oversees design from their locations in London, New York and San Francisco.
Ivan also regularly serves as a jury member to trade and international design awards and undertakes speaking engagements on the power of good design.
In this episode, we talk about how to create an unmistakable brand identity. Ivan also shares the keys to Stranger & Stranger's creative process and explains how to find the harmony between creativity and commerciality when it comes to big established brands.
Resources:
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- BRANDERMAN website
- BRANDERMAN Instagram
- Hernán Braberman LinkedIn
- My packaging design agency TRIDIMAGE
- PACKNEW Blog
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