Mastering Content for Business Growth

Accelerate Your Business Growth

Welcome back to another episode of Accelerate Your Business Growth! Today, we’re diving into the world of content creation with Jon Clemence, a professional editor and writer who runs his own editing and writing agency. Jon specializes in helping businesses enhance their expertise, authoritativeness, and trustworthiness through their digital content. In this episode, Jon shares his expert insights on the current landscape of content creation, the do’s and don’ts of using AI, and practical tips on how to make your blog posts stand out. He also offers actionable advice on updating old content, optimizing it for SEO, and the best tools and resources to use. Whether you’re just starting out with a blog or looking to refine your content strategy, this episode is packed with valuable information to help you grow your business.

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Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

The Importance of Call to Action in Content Creation: "The funny thing about human beings is we don't come with ESP. So if you own a business and you've written a blog post or a social media post, there's probably something you would like the reader to do when they get done with that, but we don't know what it is. Yeah. You have to tell us."

— Jon Clemence 00:05:01

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