The spoilers project believes that Fantasy and Science Fiction have provided us with an escape from our ordinary, mundane lives. For an hour or an afternoon we get to live in someone else’s world, a different world where our protagonist's problems have tangible solutions. We get to step into someone else's shoes and see the world in a different, refreshing way. Seth and Patrick already create the WOTspoilers podcast. Where, as friends who are both huge fans of that series read through it cha ...
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Any Insights Yet? reveals the secrets, stories, and surprising discoveries that have led to fresh insights, resulting in the world’s most memorable campaigns and breakthrough business ideas.
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Looking for Anomalies & Opportunities in AI Focus Groups with Ed Cotton, Chief Strategist & Brand Consultant
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Why should strategists do focus groups with real humans if AI-enabled synthetic focus groups can yield an equally powerful aha moment at a fraction of the cost? That’s one of several challenging questions I explore with Ed Cotton, brand consultant and former chief strategy officer from Butler, Shine, Stern & Partners (BSSP). For the past 25 years, …
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Why Context is Everything with Tim Malefyt, Business Anthropologist and Clinical Professor at Fordham Gabelli School of Business
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Tim Malefyt has an amazing ability to make the familiar strange. He does this by doing deep, ethnographic research, helping brands uncover hidden consumer truths through a combination of carefully constructed activities and thoughtful conversation. As a business anthropologist, Tim’s research methodologies and key findings have helped re-energize a…
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Thinking Inside The Box More Creatively with Dan Cohen, Executive Creative Director at Saatchi New York
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Dan Cohen loves a good challenge. Tell him he can’t say something in a campaign headline and he’ll find a creative way around it, to the delight of clients and customers alike. Over the past thirty years, Dan’s creative, collaborative approach has helped a wide variety of brands in commoditized categories, including Bounty (paper towels), Charmin (…
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How to Add Magic To Your Next Campaign with Magician-Strategist Mike Jacobson from America’s Got Talent
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A great magic trick, like a great creative briefing, begins long before everyone gathers in a room. To the general public, Mike Jacobson may be best known for his magic show performance on America’s Got Talent in 2023, but for the past decade in the business and advertising world, Mike has brought his unique methods to strategic briefings and creat…
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How to Make the Invisible Visible With Sascha Mayer, Co-Founder at Mamava
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Sascha Mayer knows what it’s like to be invisible. Like so many new moms nursing their children, if she wanted to nurse or pump when she was away from home, her options were often limited to a bathroom stall, an unattended room, or a parked car. But it was around Labor Day weekend in 2006 that an article in the New York Times and a confluence of ot…
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Easy ways to Cut the Crap and Build Something Great With Alex M H Smith, Author of No Bullsh*t Strategy
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There are a lot of strategy documents in the world. Briefs. Decks. White papers. Books. According to Alex M H Smith, most of them are full of shit. Impenetrable, calcified, piled-high bullsh*t. That’s because, despite all their words and charts and graphs, these so-called strategies fail to inspire action. And that’s what Alex wants to change in th…
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Putting “What If” At the Center of the Creative Brief with Shobha Sairam, Chief Strategy Officer at 22 Squared Inc
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For over two decades, Shobha Sairam has worked on a wide variety of brands at a number of agencies around the world, including Leo Burnett, Mother, Deutsch, and The Community among others. Most recently, Shobha has led strategy at 22 Squared Inc, based out of New York, where she and her team have breathed new life into brands like Baskin Robbins, P…
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How Honor and Vengeance Can Grow Your Brand with Brent Vartan at Bullish Inc.
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Most ad agencies have clients. That’s not exactly the case with Bullish Inc. Started in 2015 by Michael Duda and Brent Vartan, the co-founders of Bullish asked a provocative “what if” question that re-envisioned what an agency could be to help maximize a new brand’s success. Their question: “What if we invested in early stage brands by providing ac…
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Transforming Clients and Customers Into True Believers with Seth Gaffney & Marika Wiggan at Preacher
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Curiosity, conviction, and a desire to get out of one’s comfort zone - these are just a few of the characteristics that Seth Gaffney and Marika Wiggan look for in strategic candidates at Preacher, and it’s this non-traditional approach to finding talent and building campaigns that has led to Preacher’s continued success, winning them Small Agency o…
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Introducing Any Insights Yet? with Chris Kocek.Av Chris Kocek
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Mistborn Spoilers 59 - SH Chapter 23
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Av Seth Jacobson
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Mistborn Spoilers 58 - SH Chapter 21 & 22
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Av Seth Jacobson
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Mistborn Spoilers 57 - SH Chapter 19 & 20
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Av Seth Jacobson
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Mistborn Spoilers 56 - SH Chapter 18
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Kelsier witnesses the pitched battle outside of Fadrex city. As thousands of Koloss die, Kel realizes that they're human, one of them is even an obligator. This is how Kelsier discovers the secret of Hemalurgy. In a conversation with Preservation, Kelsier gets a looks through the eyes of the God, and despairs at how close to the end they must be. B…
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Mistborn Spoilers 55 - SH Chapter 17
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Av Seth Jacobson
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Mistborn Spoilers 54 - SH Chapter 16
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A lot of fun Cosmere lore questions are coming up as our book club reads it's way to the end of Mistborn Secret History. How does the orb shaped 'weapon' Kelsier has stolen from the Ire work? Who would win in a fight between Harmony and Odium? Is Harmony twice the god? Why is it that Sazed was able to take up the powers with out any assistance, but…
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Mistborn Spoilers 53 - SH Chapter 14 & 15
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Kelsier is traveling through the cognitive realm, learning to bring peoples old ideas to life in his new dark world. He learns that his connection to Scadrial pulls on him, allowing him to use it as a compass in his search for the Ire. Using that 'compass' allows him to find the strange gathering of people who live in the lad of the dead (kinda, we…
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Mistborn Spoilers 52 - SH Chapter 13
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Av Seth Jacobson
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Mistborn Spoilers 51 - SH Chapter 12
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Kelsier learns to make the idea of fire or another object, into a real thing in the Cognitive realm. We talk Cosmere at large as we often do when reading about Kelsier in Secret History. If you don't already know Mistborn Spoilers is a weekly bookclub, check us out, by following the link in our profile. Mistborn Spoilers is a weekly book-club, and …
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Mistborn Spoilers 50 - SH Chapter 10/11
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Av Seth Jacobson
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Mistborn Spoilers 49 - SH Chapter 9
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Av Seth Jacobson
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Mistborn Spoilers 48 - SH Chapter 8
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Av Seth Jacobson
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Mistborn Spoilers 47 - SH Chapter 7
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Av Seth Jacobson
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Mistborn Spoilers 46 - SH Chapter 5&6
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Av Seth Jacobson
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Mistborn Spoilers 45 - SH Chapter 4
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Av Seth Jacobson
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Mistborn Spoilers 44 - SH Chapter 3
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Kelsier is supremely frustrated at being imprisoned inside the Well of Ascension. Not to mention slowly losing what sanity he has left. His only connection to the outside world are the pulses coming from inside Ruin's prison, essentially the touch Ati already has upon the world. Kel attempts to study Ruins plans, but with only momentary glimpses, h…
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Mistborn Spoilers 43 - SH Chapter 2
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Av Seth Jacobson
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Mistborn Spoilers 42 - SH Chapter 1
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Av Seth Jacobson
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Mistborn Spoilers 41 - TFE Chapter 38 & Epilogue
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We read Alendi's final journal entry before he is murdered in his sleep by Rashek. While Vin attacks the Lord Ruler, (Inquisitor) Marsh murders a group of unsuspecting Inquisitors while they have their back turned by pulling out a specific spike in their backs. Marsh thinks he can kill the Lord Ruler by removing the correct spike like the Inquisito…
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Mistborn Spoilers 40 - TFE Chapter 37
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Av Seth Jacobson
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Mistborn Spoilers 39 - TFE Chapter 36
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Av Seth Jacobson
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Mistborn Spoilers 38 - TFE Chapter 35
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Kelsier has Martyred himself striking the critical spark needed to begin the Skaa rebellion, but Vin is left feeling abandoned, lost and without a sense of purpose. The Church of the Survivor is already spreading through the streets of Luthadel, and we watch Vin and Sazed discuss whether or not Kelsier was dishonest, the nature of good and evil, an…
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Mistborn Spoilers 37 - TFE Chapter 34
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Revolutions often begin, with the death of a martyr. Mistborn Spoilers is a weekly book-club, and you can join the conversations that make this podcast on Discord Please remember, Seth and Patrick are two nerds in a basement who would rather be creating podcast content full time, than working our 9-5s. You can help us create the content you love, b…
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Mistborn Spoilers 36 - TFE Chapter 33
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Mistborn Spoilers 35 - TFE Chapter 32
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Vin and Spook crouch on a rooftop and watch the Great Houses spill each other's blood under the 'cover' of darkness. Spook gives her a final lesson in allomancy, 'It's about what you don't see'. Kelsier visits with a group of Skaa each night,bringing food, hope, and a messiah. When Vin and Kel arrive at a meeting place expecting a secret visit with…
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Mistborn Spoilers 34 - TFE Chapter 31
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Shan Elariel is dead, Vin killed her herself and the House War in Luthadel has exploded in a night full of fear and death. Prompted by a conversation between Kelsier and Vin we explain how Mare certainly didn't betray Kelsier. Vin can now feel the Well of Ascension because she's a double-seeker, and Kelsier learns a bit about her mysterious ability…
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Mistborn Spoilers 33 - TFE Chapter 30
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At the Venture ball, Vin and Sazed notice something unusual. They soon find out that this is the last house ball for a while, and that the partygoers are finalizing alliances; . Vin and Elend speak briefly, wherein he ends their relationship. Kliss also reveals herself as an informant, and offers her services to Renoux. Kliss tells Vin that Elend w…
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Mistborn Spoilers 32 - TFE Chapter 29
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The log-book entry at the beginning of this chapter sends us down a long Cosmere rabbit hole. Luckily we have our friend Cody the Codex on with us to help us navigate some of the finer points of Scadrial's and Cosmere Lore in general. Vin and Sazed have a conversation about Feruchemy, Allomancy, and whether or not they can be combined. Hemalurgy is…
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Mistborn Spoilers 31 - TFE Chapter 28
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Vin attends a ball held in Keep Lekal. It's the first time she's seen Elend since the house war kicked off, and although he feels nervous about the imminent danger, he reveals some critical information about house Venture's finances to Valette. She's in the perfect position as a spy. Elend is incredibly lucky to have charmed Vin. Without her secret…
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Mistborn Spoilers 30 - TFE Chapter 27
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The crew returns to Clubs' shop. After watching the Lord Ruler's retaliatory mass executions, the group feels a renewed sense of purpose. The only way the crew can achieve it's goals now that the rebel army is lost, is to ensure that the separate segments of Rashek's government use their resources killing each other. Kelsier's House war is now even…
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Mistborn Spoilers 29 - TFE Chapter 26
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Vin is still recovering from a two week long hangover. That day long petwer drag with Kelsier nearly killed her. Kel seems to think that's a good thing; that she'll be stronger because of it. The crew has as a short conversation about whether or not to continue with their plan now that their army is dead, but before they can finish, Spook rushes in…
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Mistborn Spoilers 28 - TFE Chapter 25
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After hearing the news of the Skaa rebel army's exposure and imminent defeat. Kelsier leaves instructions with the crew, and with Vin RUNS to the site of the impending battle. The extended pewter-burn will nearly kill Vin. Despite their efforts the army is as good as dead by the time the two Mistborn find them, with the exception of a small remnant…
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Mistborn Spoilers 27 - TFE Chapter 24
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The crew is all together in the same room for the first time in quite a while. So naturally, they start drinking and mock Breeze. What are friends for, after all? Vin realizes that she's happy and conntent, possibly for the first time in her life. Although, Reen still whispers in her mind. Kelsier's reign of terror and confusion is working. The Hou…
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Mistborn Spoilers 26 - TFE Chapter 23
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Vin has become an accepted member of the nobility, her absence or attendance to social events is noticed. She has regular “dates” and although she's playing everyone around her, we'll learn later that some of the other ball attendees are playing a similar game. The Lady Kliss for example, as we find out later is a political informant as well. Vin h…
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Mistborn Spoilers 25 - TFE Chapter 22
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Vin and Sazed have a long and informative conversation about Feruchemy, the Keepers, and the history of the Terris people since the ascension of the Lord Ruler. It's an eye-opener for Vin. Sazed speculates on why Rashek never simply wiped the Terris people out of existence. We of course, know exactly why. The two spend some time talking about Dox's…
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Mistborn Spoilers 24 - TFE Chapter 21
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For this episode, we welcome our friend, Discord moderator, and dedicated fact checker Cody, who is super knowledgeable about Mistborn and Cosmere Lore in general. Kelsier has arrived at the location of his hidden army. While he's climbing down into the caves, he experiences flashbacks to the Pits of Hathsin, so we'll spend a bit of time explaining…
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Mistborn Spoilers 23 - TFE Chapter 20
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Vin is getting tired of the pampered life, although she doesn't realize how valuable the information she's been gathering will be to the crew. As it turns out, the life of Valette Renoux is rather dull in the eyes of Vin. Kelsier sends Vin to learn from Marsh for the afternoon. Marsh, being one of the most talented Skaa Seekers in the Final Empire,…
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Mistborn Spoilers 22 - TFE Chapter 19
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This chapter is headed with the symbol for our first mystery metal. An allomantic metal that is not yet identified, and whose use is a mystery. Mistbornspoilers is looking forward to the big reveal which will invariably be in the as of yet unreleased Era Three of the series. Kelsier is embroiled in manipulating the politics of the war among noble h…
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Mistborn Spoilers 21 - TFE Chapter 18
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It makes Vin feel comfortable that she can hide behind her noblewoman costume. When Vin gets to the table set aside for her, Elend is already there. Studying. Sazed does not approve, but Elend is steadfast in his attempts to (clearly) flirt with the young Lady Villette. After abit of intrigue in this sequence , Vin has learned more about noble soci…
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Mistborn Spoilers 20 - TFE Chapter 17
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After having returned to Mansion Renoux, Vin is feeling useless, not to mention bored. There is a bit more about the mysterious book Sazed is studying, breeze doubts it's authenticity, but Sazed believes it's more than simple propaganda. We think it's possible that once the ancient text is removed from Kredik Shaw, a giant castle made of steel that…
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