Bästa Kurt W. Mortensen podcaster (2024)

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Episode 535 - How To Borrow Credibility In A Low Trust World 21:24

6d ago21:24

21:24

Credibility is based on 3 things: your knowledge, track record, and appearance. What it comes down to is that you are believable and have the expertise to make things happen or solve their challenge. The perception could be based on your demeanor, mannerisms, or dress. Rage clicks - Study shows how political outrage fuels social media engagement If…

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Episode 533 - Why Your Compliments And Praise Backfire And Seem Manipulative 20:17

20d ago20:17

20:17

Praise and compliments can backfire or be disbelieved for several reasons, especially when perceived as fake or insincere. Here are the top 4 reasons why praise could backfire on you. That ‘Compliment’ Might Actually Be Offensive Praise must be genuine, specific, and aligned with reality to be effective and credible. Overpraising or manipulating th…

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Episode 532 - How To Persuade And Earn The Respect Of A Narcissist 20:56

28d ago20:56

20:56

Identifying whether someone is a narcissist requires looking for key behaviors and personality traits that align with narcissistic tendencies Why You Should Sleep on it Before Making an Important Decision Finding a narcissist involves looking for patterns of behavior that revolve around self-importance, lack of empathy, and manipulative tendencies.…

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Episode 531 - Using Smells And Sensory Marketing To Increase Influence 20:23

1M ago20:23

20:23

Numerous studies have been conducted on the impact of scent and fragrances on association. A study conducted among undergraduate students found that female students wearing perfume were rated more attractive by male students. Scents were even found to improve scores on job evaluations. Of course, offensive odors can also be used (and have been used…

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Episode 530 - Persuasive Pronouns - When to use I vs We vs You 20:49

1M ago20:49

20:49

This Law of Persuasion states that the more skillful a person is in the use of language, the more persuasive they are. Words affect our perceptions, attitudes, beliefs, and emotions. Language misused will trigger the wrong response and decrease your ability to persuade. All words have emotional meanings that are different from their dictionary defi…

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Episode 529 - Science Of Horror Movies - Turning Prospect Fear Into Focus 20:40

2M ago20:40

20:40

Fear comes from uncertainty, financial challenges, past experience, or the fear of making a wrong decision. So, how do you switch them from fear to focus? Horror films offer a psychological thrill ride When you shift the emotional energy from fear and doubt to confidence and anticipation, you will close the sale and leave your prospect feeling good…

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Episode 528 - Mastering Nonverbal Cues: How to Instantly Connect or Disconnect With Anyone 20:53

2M ago20:53

20:53

Whether you’re meeting someone for the first time, closing a business deal, or deepening a personal relationship, your body language is crucial in establishing rapport and trust - or inadvertently causing resistance. Understanding and mastering these nonverbal signals can transform how you connect with others. Here’s how to recognize the signs that…

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Episode 527 - EQ Essentials: The Most Important Skills of Emotional Intelligence 21:00

2M ago21:00

21:00

EQ, or Emotional Intelligence, refers to the ability to recognize, understand, manage, and influence your own emotions and the emotions of others. It is a crucial aspect of relationships, influence, and leadership. Unlike IQ, which is relatively stable throughout life, EQ can be developed and improved through practice and self-awareness. Emotional …

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Episode 526 - Adapting your 1st Impression - Connect or Credibility? 20:41

3M ago20:41

20:41

Have you ever witnessed someone lose their temper over a hotel room upgrade? It happened to me while traveling with a famous personal development speaker who shall remain nameless. After a long day, we arrived late at night for our speaking engagement, and He asked the clerk for an upgrade. She politely declined, which didn't go over well. 6 Reason…

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Episode 525 - How To Use FOMO and Fear To Seal The Deal 20:58

3M ago20:58

20:58

FOMO has gained significant traction in the digital age, where social media and online marketing amplify our awareness of what others are doing, buying, or experiencing. This heightened awareness can lead to a powerful emotional response, driving people to purchase or engage in activities they might otherwise pass on. The Psychology Behind FOMO (Fe…

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Episode 524 - How Free Increases Engagement, Involvement And Sales 20:50

3M ago20:50

20:50

Obligation has been used as a persuasive technique since the beginning of time. We see companies offering free downloads, free estimates, or gifts in the hope of opening the door to persuasion. The Law of Obligation, also known as pre-giving or reciprocity, states that when others do something for us, we feel a strong need, or urge, to return the f…

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Episode 523 - Selling of The Eiffel Tower - The Great Con 20:12

3M ago20:12

20:12

I was reading this great article in Harvard Business Review, which focuses on how we CAN’T recognize our weaknesses. The other challenge is that most people feel responsible for their successes (internal), and external factors are the cause of their failures. Leaders and managers today must be more aware of others’ needs due to the challenges of a …

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Episode 522 - What Type Of Leadership Is The Most Influential? 21:11

3M ago21:11

21:11

Can you influence others to be part of a team? Are you a leader or a manager? What is the difference? A manager, you do things because you have to. A leader, you do things because you want to. So, what type of leader are you? Each type of leadership has different benefits and drawbacks. Each leadership style will depend on your personality, culture…

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Episode 521 - How To Identify And Use The Spotlight Effect To Influence And Get The Yes 20:25

4M ago20:25

20:25

Have you ever felt like all eyes were focused on you after a social mishap, a presentation, or a wardrobe malfunction? That's the Spotlight Effect in action, where we overestimate how much others notice our actions, mistakes, and appearance. Psychologist Thomas Gilovich's research highlights this part of humanity with an interesting experiment. Hav…

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Episode 520 - LENS Model of Law Enforcement Negotiation 20:50

4M ago20:50

20:50

Just showing up and winging it, destroys your confidence and ability to seal the deal. Preparation lays the foundation for a successful negotiation. Thorough preparation allows negotiators to understand their goals, identify their tools, and establish clear objectives. Scent of a friend: Similarities in body odor may contribute to social bonding Do…

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Episode 519 - Military Interrogation (Influence) Techniques 20:56

4M ago20:56

20:56

Military interrogators worldwide are like skilled chess players, understanding human psychology to uncover valuable information. They don’t rely on luck but on calculated strategy. Let's dive into the world of interrogators. Going to bed after this time could lead to poorer mental health, a Stanford study finds Can you use these techniques to persu…

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Episode 518 - Double Dog Dissonance - Persuade Under the Radar 21:01

4M ago21:01

21:01

The Law of Dissonance proves that people will naturally act in a manner that is consistent with their cognitions. What is a cognition? Our cognition is a mental process that uses thoughts, beliefs, experiences, and past perceptions. That means when people behave in a manner that is inconsistent with these cognitions (beliefs, thoughts or values), t…

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Episode 517 - Stand Out, Get Noticed, Get The Appointment Or Get The Job Interview 21:22

5M ago21:22

21:22

We all need more appointments, and we all want more of them. How do we get more appointments or interviews? The key is to eliminate the things you are doing that are getting you that, NO, that dang rejection. These simple changes will improve your chances of getting that appointment/interview Nearly 4 in 10 employers avoid hiring recent college gra…

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Episode 516 - Persuasion Mistakes, Influence Blunders, and Changes In Selling For 2024 20:42

5M ago20:42

20:42

Do you repel people? Are you being offensive, pushing too hard, or saying the wrong things? As I interview prospects who have said no, the responses I get are interesting. They told you it was too expensive, and they toldl me I did not trust them. Statistics show that this is happening to you. Let’s get into some of these complaints and things you …

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Episode 515 - Who is a better persuader? Introverts, Extroverts, Ambiverts or Omniverts? 21:45

5M ago21:45

21:45

Who's the better persuader? Is it the lively Extroverts thriving on social energy? Or maybe the contemplative Introverts harnessing the power of introspection? Could it be the versatile Ambiverts, navigating seamlessly between both worlds? Or perhaps the enigmatic Omniverts, fluctuating between the extremes? Rethinking the Extraverted Sales Ideal -…

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Episode 514 - Use Mirror Neurons To Influence Without Detection 20:41

5M ago20:41

20:41

Twenty years ago, a team led by Giacomo Rizzolatti at the University of Parma in Italy made a radical discovery: mirror neurons. These specialized brain cells were found in Macaque Monkeys and would activate when the monkey performed an action and when it observed another monkey performing the same action. Mere agreement A similarity-based persuasi…

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Episode 513 - Are You A Master Manipulator? 20:11

6M ago20:11

20:11

Recognizing manipulation can be easy to identify - if you know the signs. Listen to this episode too learn about some indicators that may indicate you are being manipulated. More feelings of misinformation more news avoidance fake new So, how do you know if you are being manipulated? Why do people manipulate? How do you handle a manipulator? Join m…

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Episode 512 - The Fake News of Persuasion And Sales 20:49

6M ago20:49

20:49

There is a big difference between a genuine question of concern and an “I’m done with you” objection. Is it a sign of interest or resistance? That is the key question. When your prospect presents every objection in the book, such outright resistance should be a red flag to you. In other words, you are probably going down the wrong road by not prope…

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Episode 511 -How Weather Affects Your Prospect’s Mood and Buying Desire - Using Meteoropathy 20:28

6M ago20:28

20:28

Using meteoropathy (weather sensitivity) as a sales tool involves understanding and leveraging the impact of weather on individuals' moods, behaviors, and purchasing decisions. Moods affect our thinking, judgment, and willingness to say yes. When the person you are trying to persuade is in a good mood, they are more likely to accept your offer. The…

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Episode 510 - How To Adjust Your Voice For Maximum Influence 20:23

6M ago20:23

20:23

Voice plays a critical role in influence.[i] How we say the words we choose is just as important as the words themselves. Our voice is a powerful instrument that can motivate the troops or lull them to sleep. There is a vast difference between presenting and persuading, informing and influencing, and communicating and convincing. How the voice pers…

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Episode 509 - Melting the ICE of Resistance 21:51

7M ago21:51

21:51

Dealing with a manager who won’t give you the time of day and is distant can be challenging, but there are always tools you can use to improve the situation and create a more positive working relationship. On this episdode we will discuss some techniques to consider. Rethinking Groupthink It's important to remember that you may not be able to chang…

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Episode 508 - Proven Ways To Get More Referrals – Even Without Asking 21:13

7M ago21:13

21:13

It is no secret that the easiest person to influence is someone referred or recommended to you or your company. The reality is that most of your business sales should be based on referrals. Here are the 3 best ways to get your prospect to want to give you referrals. Listen to this episode to hear some of the top reasons. The Energizing Effect of Hu…

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Episode 507 - How AI Is Out Persuading Sales People And How To Maximize For Influence 19:36

7M ago19:36

19:36

AI (Artificial Intelligence )has the potential to revolutionize the sales process and provide numerous benefits to salespeople. A new study found the AI can persuade a salesperson by almost 82 percent! 9 Tips To Improve Your Concentration This study conducted by Swiss and Italian academics revealed that OpenAI’s GPT demonstrates higher persuasive c…

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Episode 506 - Metaphor Magic – The Unknown Persuasion Tool 20:24

7M ago20:24

20:24

Using metaphors in persuasion can help create vivid mental images, evoke emotions, and make your message more memorable and persuasive. Stories are always the best, but the next best thing is a good metaphor. Facts and figures light up 2 parts of the brain; metaphors can light up 4 parts. That is double the impact of the statistics you are using. T…

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Episode 505 - Using Words To Read Your Prospect And Adapt Your Persuasive Presentation 20:59

7M ago20:59

20:59

The Law of Verbal Packaging states that the more skillful a person is in the use of language, the more persuasive they will be. We persuade people based on the words we use. Words affect our perceptions, attitudes, beliefs, and emotions. The words we use in persuasion make all the difference in the world. Lack of focus doesn’t equal lack of intelli…

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Episode 504 - Offensive Persuasion Works - Sell Like The Soup Nazi 21:05

8M ago21:05

21:05

Hopefully, you have seen the Seinfeld episode about the Soup Nazi. Although the character in the show (modeled after a real person) is exaggerated for comedic effect, you could use a few techniques to influence. Here are some potential strategies you could use from the Soup Nazi character on Seinfeld to persuade and influence. The Anchoring Effect …

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Episode 503 - New Psychology of Objections 21:14

8M ago21:14

21:14

When you engage people in your message, objections are bound to arise. But fear not! Your ability to handle objections directly links to how deeply people connect with your words. Mastering the art of handling objections isn't just a skill – it's the key to becoming an unstoppable force of persuasion! Selling Kids On Veggies When Rules Like Clean Y…

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Episode 501 - How Shame And Guilt Can Quickly Persuade 21:32

8M ago21:32

21:32

Using guilt and shame is fast and easy. They could be doing it both consciously and unconsciously. Sometimes it is the only tool they know how to use. It could backfire on them, but can we use guilt and shame to persuade ethically. The answer may surprise you – YES you can. Shame: The Quintessential Emotion Guilt vs. Shame: How Are They Different I…

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Episode 500 - The 10 Hottest Influence Tools For 2024 20:54

9M ago20:54

20:54

Prejudging is one of the most devastating mistakes you can make because you really cannot judge a book by its cover. Many, many times, we find that the people who seem to be the least likely candidates are the ones who become a big part of your business. Join me for this week’s podcast #500 with Freebies and fun stuff. This podcast will focus on Th…

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Episode 499 - Edutainment, Engagement, and Energy 20:27

9M ago20:27

20:27

Why Your Last Audience Said You Were Boring. Many factors can contribute to boredom and disinterest during a presentation. Avoid the blunders by creating content that is relevant and engaging Deliver the presentation with enthusiasm and incorporating visual aids. Be aware of the audience's needs and encourage interaction with the audience. Join me …

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Episode 498 - John Lowry - Negotiation Made Simple 26:10

10M ago26:10

26:10

We all negotiate every day. Only 10% of business professionals who negotiate every day have taken negotiation training. The challenge is they estimate this has cost them millions of dollars. Who is paying for these mistakes? Usually, the companies that employ them. Entrepreneurs know this will just cost them income. Join me for this week’s podcast …

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Episode 497 - Do You Have The C Factor - ChaRIZZma, Charm and Confidence 20:37

10M ago20:37

20:37

So, is that power of charisma good or bad? I would say is gravity good or bad? Just like gravity, charisma is neutral. It is how you use the power that will define you as good or bad. Some say Adolf Hitler, Charles Manson, Mussolini had charisma. Sure they did have many of the tools of charisma. 6 Questions Reveal How Charismatic You Are There are …

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Episode 496 - What Is Your RIZZ (Charisma) Ranking? PART 3 20:29

10M ago20:29

20:29

We live in a world where people are less trusting, more cynical, and full of skepticism. Corporate loyalty is a thing of the past. Belief in government has eroded away. Everyone around us is confused, overwhelmed, and more difficult to influence and lead. Now more than ever, charisma is a vital and critical life skill. Can charisma be taught? Tests…

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Episode 495 - It’s Either Rizz (Charisma) or Fizz (Dull) PART 2 20:48

11M ago20:48

20:48

Do You Attract or Repel Others? It’s Either The Rizz or Fizz. The skill of charisma can propel you into leadership and success. When someone is charismatic, they can connect, bond, and lead everyone and anyone. Charisma allows you to be more efficient and effective. Think about this. It could be you if others aren’t responding to you or your influe…

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Episode 494 - Got The Rizz (Power of Charisma) PART 1 20:09

11M ago20:09

20:09

Have you ever noticed how some people can lead without effort? People instantly like them and want to be around them. Have you seen them enter a room, and everyone notices? Have you seen people always get what they want, and everyone around them wants to give it to them? How do they command attention and influence with everyone they meet? This is t…

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Episode 493 - The Unknown And Forgotten Rules of Negotiation 20:35

11M ago20:35

20:35

When negotiating, you have to be prepared for anything. You need to know the ins and outs, the wants and needs of both sides. The more you prepare, the more knowledge you have, and the better deal you will get. How to Spot a Manipulator in 5 Seconds or Less Negotiation is part of everyday life. As they say - You deserve what you negotiate. The chal…

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Episode 492 - When Is It Time To Shut Up? 20:52

11M ago20:52

20:52

Knowing when to shut up and stop talking in persuasion is a major blunder. Are you able to take their temperature, gauge their interest, or respond to their needs? Are you the data dumper (Vomit) and overwhelming them with too much information? What signs or signals are you looking for when wrapping it up and asking for their business? When Is It T…

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Episode 491 - The Science and Mastery of Change - Interview With John Fisher 20:18

12M ago20:18

20:18

You are trying to influence someone to change and improve their life. It will enhance every aspect of their life, BUT all you get is resistance. What is going on? How can you get others to accept worthwhile positive change that will benefit them? Where does this resistance come from? Let’s explore this resistance and those common reasons why people…

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Episode 490 - How to Persuade Kids, Teenagers And Those Without Frontal Lobes 22:00

12M ago22:00

22:00

Influencing and motivating children requires a different set of persuasion tools. Their brain is not fully developed until they are 25. This means you have to adapt to their way of thinking and adjust your influence tools to them. Why Do Teenagers Take More Risks Want more tips and techniques on How to Persuade Kids, Teenagers, And Those Without Fr…

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Episode 489 - The Value Sale - How to Prove ROI and Win More Deals - Interview With Ian Campbell 21:11

12M ago21:11

21:11

How do you build value so you don’t have to fight on price? Only rookies fight on price. We all know you get what you pay for – so why is everyone fighting on price when only 6 percent of our purchases are based on price? If they say it is too expensive – you have blown your presentation. So, how do you create value or demonstrate the benefits of o…

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Episode 488 - Why Powerpoint Makes Us Stupid And How To Fix It 20:15

1y ago20:15

20:15

I know you love to use Powerpoint. Those slides make everything so much easier, and you won’t forget anything. You don’t need as much preparation time, BUT your audience hates it, and it is not persuasive. Let’s discuss the top 3 complaints about Powerpoint and how to fix them. So, Why Did Jeff Bezos Ban Powerpoint From His Meetings? Do you want to…

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Episode 487 - Quickly Simplify Your Message - Davina Stanley Interview 22:38

1y ago22:38

22:38

Have you noticed the dramatic changes in presentations, communication, and training? The focus used to be on education. The latest research reveals that we need to spend more time grabbing your audience’s attention and maintaining their interest. Creating and delivering persuasive presentations can be challenging. Anyone can inform, but is it influ…

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Episode 486 - Using Hostage Negotiation Skills In Business - Does Silence still work? 20:13

1y ago20:13

20:13

Is silence overused and abused? Yes, but you still need to use. When it is used in the wrong way or with the wrong person, you can come across as unprofessional and create the wrong type of tension. The goal of silence is to indicate that you are approaching the end of the negotiation, and the silence is the signal to make a decision. Listen for a …

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Episode 485 - Dumb Is More Persuasive Than Smart - Dumb Is Smart 20:29

1y ago20:29

20:29

The thought of using the "dumb is smart" technique in persuasion and sales may seem counterintuitive because your prospect wants to deal with the expert. This strategy has two parts. This is the ability to simplify your message and simplify your presence. Sometimes, your presence with a prospect can be too complicated or arrogant. Believe your own …

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Episode 484 - How To Resist Those Super Persuasive People 21:04

1y ago21:04

21:04

I want to explore ways to resist another person’s unethical persuasive attempt on this podcast. This is good to know for you as a person and as a persuader. As a person, this information will help you resist unwanted persuasive attempts. How to build a habit in 5 steps, according to science As a persuader, you will see some of this resistance or be…

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