Sharpening Your PLG Mindset: Understanding The Customer Journey And Staying Relevant In The Market With Dirk Schart B2B Go-To-Market Leaders podcast

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Sharpening Your PLG Mindset: Understanding The Customer Journey And Staying Relevant In The Market With Dirk Schart

1+ y ago 42:06

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Innehåll tillhandahållet av Vijay Damojipurapu. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Vijay Damojipurapu eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Success in go-to-market strategy and product marketing requires a deep understanding of the customer journey and a PLG mindset that prioritizes user adoption and growth. By combining different perspectives and experiences, we can build innovative approaches that drive lasting impact in the global market. In this episode, we have special guest Dirk Schart, Senior Director, Go-to-Market & Marketing at PTC. Dirk discusses go-to-market strategies and the customer journey, drawing from his experience and expertise in startups and Fortune 500 companies alike. Dirk dives deep into the PLG mindset, discussing how it has helped him succeed and how other leaders can adopt this approach. Dirk also brings a unique perspective on the global market, having a global-crossed background. Tune in now and gain valuable insights into what it takes to build successful marketing campaigns and drive growth.
Love the show? Subscribe, rate, review, and share! http://stratyve.com/

… continue reading

78 episoder

#Entrepreneur #Business #Vijay Damojipurapu

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Sharpening Your PLG Mindset: Understanding The Customer Journey And Staying Relevant In The Market With Dirk Schart

B2B Go-To-Market Leaders

published 1+ y ago

Dela

MP3•Episod hem

Innehåll tillhandahållet av Vijay Damojipurapu. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Vijay Damojipurapu eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Success in go-to-market strategy and product marketing requires a deep understanding of the customer journey and a PLG mindset that prioritizes user adoption and growth. By combining different perspectives and experiences, we can build innovative approaches that drive lasting impact in the global market. In this episode, we have special guest Dirk Schart, Senior Director, Go-to-Market & Marketing at PTC. Dirk discusses go-to-market strategies and the customer journey, drawing from his experience and expertise in startups and Fortune 500 companies alike. Dirk dives deep into the PLG mindset, discussing how it has helped him succeed and how other leaders can adopt this approach. Dirk also brings a unique perspective on the global market, having a global-crossed background. Tune in now and gain valuable insights into what it takes to build successful marketing campaigns and drive growth.
Love the show? Subscribe, rate, review, and share! http://stratyve.com/

… continue reading

78 episoder

#Entrepreneur #Business #Vijay Damojipurapu

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