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Episode 37 - Victoria Baker from GWA Group Ltd
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Innehåll tillhandahållet av Your Future in Sales & Marketing and Your Future in Sales. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Your Future in Sales & Marketing and Your Future in Sales eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this episode, Mike talks with Victoria Baker about how she transitioned from a successful career in FMCG to leading brand development for the bathrooms and kitchen business, GWA Group.
They chat about the role marketing should play in an Executive team, how marketers can work effectively with sales, the immense value of being in front of customers and how much you can learn from being asked to present to the Board. With help towards the end of the podcast from her incredibly cute French Bulldogs, she also shares the best NPD she's been involved with and tips on how to create time for creative thinking.
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