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Innehåll tillhandahållet av Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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69: Pitch a Timely AI Story with Ian Krietzberg (The Street)

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Manage episode 405995109 series 3264817
Innehåll tillhandahållet av Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

In this episode, we analyze a real pitch sent under embargo by the CTO of a tech company to a tech reporter at a leading business publication. We’ll learn how and why this pitch worked, and gain some takeaways of how you too might secure a dream, spotlight coverage like this for your own client or employer.

In this episode, you'll learn all about pitching a reporter for The Street…

  • Why timing is everything with pitching stories

  • How a tech reporter views and utilizes embargos

  • Why efficiency and responsiveness is crucial to securing coverage

Our guest:

  • Ian is a tech reporter for TheStreet. He reports on the tech industry -- with a focus on artificial intelligence -- covering AI companies, safety, regulation and ethics extensively. As an offshoot of his tech coverage, Ian additionally covers Elon Musk and his many companies, namely Tesla and SpaceX, as well as the companies under the "Magnificent 7" umbrella. He is endlessly fascinated by the ongoing conversation around, and many implications of, artificial intelligence. Ian has previously written for CNBC, Patch.com, The Young Folks and Screenrant, among others.

  continue reading

79 episoder

Artwork
iconDela
 
Manage episode 405995109 series 3264817
Innehåll tillhandahållet av Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

In this episode, we analyze a real pitch sent under embargo by the CTO of a tech company to a tech reporter at a leading business publication. We’ll learn how and why this pitch worked, and gain some takeaways of how you too might secure a dream, spotlight coverage like this for your own client or employer.

In this episode, you'll learn all about pitching a reporter for The Street…

  • Why timing is everything with pitching stories

  • How a tech reporter views and utilizes embargos

  • Why efficiency and responsiveness is crucial to securing coverage

Our guest:

  • Ian is a tech reporter for TheStreet. He reports on the tech industry -- with a focus on artificial intelligence -- covering AI companies, safety, regulation and ethics extensively. As an offshoot of his tech coverage, Ian additionally covers Elon Musk and his many companies, namely Tesla and SpaceX, as well as the companies under the "Magnificent 7" umbrella. He is endlessly fascinated by the ongoing conversation around, and many implications of, artificial intelligence. Ian has previously written for CNBC, Patch.com, The Young Folks and Screenrant, among others.

  continue reading

79 episoder

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