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Applied Series: Why It's So Hard to Solve Fashion's Fit Problem with 3DLOOK's Vadim Rogovskiy
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Fashion's Big Fit Problem
This episode features Vadim Rogovskiy, CEO of 3DLOOK, in which he takes us through how he discovered that fashion is the industry with the biggest pain to get body measurements and fit right. Starting from a tech perspective, in which he confesses is not necessarily the best process for starting a business, Vadim takes listeners though why fashion brands are struggling with fit.
AI Powered Body Measurements
3DLOOK's patented AI technology has the potential to reduce consumers buying ill-fitting clothes and its innovative approach can streamline the consumer experience. Serving over 100 brands including Reformation and Bershka, the mobile technology combines virtual try on, body data analytics, and sizing recommendation to overcome the retail challenges.
And as a little bonus, Vadim is also a VC investor with his micro fund, which he talks us through what makes a great fashion tech founder and what he's looking for within teams to convince him to write cheques.
Find out about 3DLOOK here
Connect with Vadim on LinkedIn
*EXCLUSIVE OFFER* -20% discount for podcast listeners on the printed or ebook of Fashion Tech Applied. Purchase your copy at Springer here using the discount code*: 08cWPRlx1J7prE
*Offer ends end June 2024
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The show is recorded from Beyond Form, a venture studio building & investing in fashion tech startups with ambitious founders. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at hello@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io
Kapitel
1. Fashion Tech Innovations (00:00:03)
2. Technology and Consumer Fit Challenges (00:09:00)
3. Improving Fit in Fashion (00:14:35)
4. Startup Rollercoaster and Fashion Tech Challenges (00:20:19)
5. Fashion Tech Applied (00:28:03)
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