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S9E15 - Takes a Licking and Keeps on Ticking: Advertising Torture Tests
Manage episode 258392414 series 2434990
This week, we explore the world of torture tests. Torture test commercials are one of the advertising industry’s most powerful techniques - because when a product can survive a dramatic test, it can convince a lot of people to buy the product. Unless, that is, the torture test goes very wrong…
Hosted on Acast. See acast.com/privacy for more information.
332 episoder
Manage episode 258392414 series 2434990
This week, we explore the world of torture tests. Torture test commercials are one of the advertising industry’s most powerful techniques - because when a product can survive a dramatic test, it can convince a lot of people to buy the product. Unless, that is, the torture test goes very wrong…
Hosted on Acast. See acast.com/privacy for more information.
332 episoder
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