The daily drama of money and work from the BBC.
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Innehåll tillhandahållet av Trndsttrs Media. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Trndsttrs Media eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
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Matt Kerbel (Canoo) | A Brand Today, For a Product Tomorrow
Manage episode 268390233 series 2407825
Innehåll tillhandahållet av Trndsttrs Media. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Trndsttrs Media eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
On today's episode, we welcome Matt Kerbel who is in Charge of Brand Strategy at Canoo. He has an incredible track record of building amazing brands. Matt dives into this and more on this episode! Thank you for listening!
Bio: Matt Kerbel is In Charge of Brand Strategy at Canoo, a pre-launch electric vehicle membership that’s looking to shake up the traditional automotive model. Armed with more than a decade of marketing leadership roles for brands like Lyft, MeUndies, and Call of Duty, Matt is drawing on his combination of corporate and startup thinking to build a relevant and memorable Canoo brand from the ground-up – his biggest challenge yet. His obsession with consumer empathy, positive demeanor, and willingness to jump in and help, no matter what, has been contagious to his teams and enabled his success. When he’s not marketing the car of the near future, you can find Matt being a dad (#dadlife), talking about Canada (where he’s from), or planning his family’s next international adventure. Bio courtesy of https://www.brand-innovators.com.
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episoder
Dela
Manage episode 268390233 series 2407825
Innehåll tillhandahållet av Trndsttrs Media. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Trndsttrs Media eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
On today's episode, we welcome Matt Kerbel who is in Charge of Brand Strategy at Canoo. He has an incredible track record of building amazing brands. Matt dives into this and more on this episode! Thank you for listening!
Bio: Matt Kerbel is In Charge of Brand Strategy at Canoo, a pre-launch electric vehicle membership that’s looking to shake up the traditional automotive model. Armed with more than a decade of marketing leadership roles for brands like Lyft, MeUndies, and Call of Duty, Matt is drawing on his combination of corporate and startup thinking to build a relevant and memorable Canoo brand from the ground-up – his biggest challenge yet. His obsession with consumer empathy, positive demeanor, and willingness to jump in and help, no matter what, has been contagious to his teams and enabled his success. When he’s not marketing the car of the near future, you can find Matt being a dad (#dadlife), talking about Canada (where he’s from), or planning his family’s next international adventure. Bio courtesy of https://www.brand-innovators.com.
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episoder
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Liknande Trndsttrs Media Podcast
The daily drama of money and work from the BBC.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
…
continue reading
The latest business and finance news from around the world, on the BBC.
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
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Gå offline med appen Player FM !
Gå offline med appen Player FM !
