Catch and Release: A Family’s Blueprint for Business Success

This Is Small Business: Behind the Buy

“Stumble, stumble forward.” That’s the key advice of Scott and Paige Putnam, founders of Swat n Scoop, and winners of Prime Video's Buy It Now. This father-daughter entrepreneurial duo share the origins of their innovative product, which began with a scream— the kind every parent knows all too well. With a blend of humour and heart, they discuss the challenges of creating a humane bug-catching product. Scott describes the evolution of their idea from a father’s determination to save the day without harming any being. From facing fears and finding unexpected solutions, to learning the power of saying, “no’, their insights are invaluable for anyone considering starting their own business. You can watch Swat n Scoop's episode on the Buy it Now show titled: The Big Scream.

Tune in and get inspired by the real stories behind the entrepreneurs and products featured on Buy It Now. You can find winning products on the Buy It Now Store. Follow TISB: Behind the Buy on Spotify, Apple Podcasts, or wherever you get your podcasts and make sure to watch Buy It Now on Prime Video.

In this episode you’ll discover:

(05:42): Scott’s initial idea for the Swat N Scoop evolved from a basic bug-removal tool to a more refined product through extensive feedback and design iterations, showcasing the importance of a minimal viable product.

(06:16): Scott conducted rigorous testing to ensure the product's durability, including extreme scenarios like freezing the tool and swatting it against sharp objects, emphasizing the need for quality assurance in product development.

(08:44): Despite significant personal challenges, including a house fire and health issues, Scott remained focused on launching Swat N Scoop, demonstrating resilience and determination in the face of adversity.

(13:10): Scott and Paige's engaging pitch on the "Buy It Now" show resulted in 51 green lights from the audience, validating their product and confirming its market potential, further supported by positive feedback from the panel.