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#004 – You might be overcomplicating it
Manage episode 335207527 series 2446540
Innehåll tillhandahållet av Tom W Brown. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Tom W Brown eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Most people overcomplicate starting an ecommerce business.
Here's how I look at it and how I've built multiple brands.
Each of which does 7-figures+
A guide for 2022*:
- Define your customer
- Decide upon 2-5 products that customer will buy
- Engage with your audience & customers
- Share your work
- Make your customers happy so they voluntarily shout about your business & give feedback
- Receive high-quality reviews
- Ask for follow-up sales
- Scale product 1 to 20-30 sales per day
- Release product 2
- Repeat until product 2 is selling 20-30 units per day (This will likely drive increased sales for product 1 if it's for the same person)
- Repeat the process for products 3, 4 & 5
This works in any year, but I’m glad you’re paying attention.
TLDR; Obsess over a small customer base & serve them well exceptionally well.
3 products at $30, selling 30 units per day is a $1,000,000 business
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Whenever you're ready, there are 3 ways I can help you:
- Build a profitable direct-to-consumer ecommerce brand here.
- Join a community of like-minded entrepreneurs here.
- Work 1:1 with me to grow your brand. (100+ clients)
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