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The Emergence of Audio as a Powerful Marketing Channel with Tomas Rodrigues from The Trade Desk
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In this episode of The Sonic Truth, Tomas Rodrigues, Director of Emerging Channels at The Trade Desk, sits down with Veritonic’s Kristin Charron to discuss how audio as evolved from a new to established channel, the rise of programmatic buying of audio, audio creative and targeting best practices, and more, including what Tomas likes to listen to when marathon training! We hope you enjoy this insightful episode, and welcome again to the sonic truth.
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