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How to Build a Marketplace with Innovation at the Core featuring Trisha Bantigue of Queenly
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Innehåll tillhandahållet av Sapna Shah. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Sapna Shah eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Everyone knows that markteplaces are hard to build. And apparel marketplaces are even harder. This episode features Trisha Bantigue, CEO of formalwear marketplace Queenly, who talks about how she built a fashion marketplace using tech innovation to create a better, stickier customer experience, in an apparel sector that has historically had low trust, low frequency and high return rates.
Topics:
- How Trisha’s background made her uniquely qualified to start Queenly
- Why starting with power users was important and why she chose to start with a P2P marketplace
- Why and how adding brands to the marketplace made sense for Queenly
- The various technologies that Queenly has built and incorporated into the app
- Why Trisha believes the tech Queenly built works well for them
- How Queenly started selling their virtual try-on as an API to other brands
- Why your “why” is so important in the startup journey
Music by Eino Toivanen, kongano.com
Learn more at Retail X Series and follow @retailxseries on Twitter and Instagram.
To submit a pitch or to find out more about Sapna Shah, check out Red Giraffe Advisors.
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