Brooke Harris from Goodmylk on Growing in the Coffee Shop Channel
Manage episode 359258494 series 3446717
Av Kait Stephens upptäckt av Player FM och Player FMs grupp - upphovsrättigheterna ägs av publiceraren, inte Player FM. Ljudet streamas direkt från deras servrar. Tryck på Prenumerera knappen för att hålla koll på uppdateringar i Player FM, eller klistra in flödets webbadress i andra podcast appar.
In this episode, we meet Brooke Harris, founder of Goodmylk. Goodmylk is plant-based milk with all the goodness of homemade qualities with clean ingredients.
We will learn how Brooke Harris`s personal health issues and passion for making homemade products led to building the GoodMylk brand.
Other topics covered in this episode
- Plant-based products
- Understanding the products in the market and your positioning
- Farmer’s markets as a testing ground
- The coffee shop sales channel
- B2B sales and distribution
Key Takeaways
- Focus on one channel to start
- Side-by-side sampling with competition can be powerful
- Make partnerships that create opportunities for the brand
- Be unapologetic about your message
Please let us know your thoughts about the episode!
Where to find Brooke Harris:
Linkedin: https://www.linkedin.com/in/brooke-harris-aa884298/
Website: https://goodmylk.co/
Instagram: https://www.instagram.com/goodmylkco/?hl=en
Where to find Kait Stephens:
Linkedin: https://www.linkedin.com/in/kait-margraf-stephens/
Website: www.brij.it
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