Paid Mini-Workshop Funnels with Sarah & Justin from Wake Up To Freedom

The Kajabiverse

You’re listening to the Kajabiverse podcast and today’s episode is all about bypassing traditional free lead magnet strategies, removing freebie seekers from your list, and jumping straight into revenue from Day 1 with Paid-Mini-Workshops.

These are an excellent way to deliver high value at a low price point that prepares students for your bigger offers and a Paid Mini-Workshop can lead into just about anything – courses, memberships, coaching, done-for-you services…

Joining us in today’s episode to tell us all about how you go about it, are 2 people who have literally sold thousands of mini-workshop tickets, generated multiple millions of dollars worth of post-workshop sales, have sold out entire workshop sessions with nothing more than a 2-sentence FB post and less than 1000 followers, and are all about helping other entrepreneurs implement this strategy the simple way!

Let’s welcome to the show, the experts in the field, Sarah & Justin from Wake Up To Freedom!
"If I do a workshop every two months and 10 people show up and two people become clients, that's $24,000 in clients or more. That's AMAZING! I don't need more than 10 people. That's only a 20% conversion rate!"
Highlights from this episode:

🎙️ Why Paid Mini-Workshops make an excellent alternative to free lead magnets and "freebie seekers"
🎙️ The difference between paid mini-workshops and paid webinars
🎙️ The perfect price point for your Paid Mini-Workshop
🎙️ Live versus Evergreen workshops when you're just getting started
🎙️ Why it's a great way to validate your course idea before you create a signature program
🎙️ Why 2 people in your first Mini-Workshop isn't a bad thing!
🎙️ An audience sprint to your first 500 leads
🎙️ Maximizing your social media audience without the need for paid ads
🎙️ Why a support-driven back-end offer can be such a great way to move people into your other paid programs
🎙️ Why giving away the farm in your Paid Mini-Workshop will negatively impact your conversions

Links mentioned in this episode:
https://wakeuptofreedom.com
https://www.wakeuptofreedom.com/magic

About the Host:

Hello! I’m Meg Burrage, a Kajabi Coach and Launch Strategist who combines her love of all things Kajabi and Digital Marketing, with family and adventure.

Aussie mum to 3 young kids, married to a grumpy Dutchman, and living currently on Anguilla in the Caribbean, I leap out of bed every morning to help others achieve the online success, freedom and flexibility that I am so grateful to have in my own life.

In this podcast, we look deep beneath the surface at how some of the most successful Kajabi Heroes, the superheroes if you will, are generating 6 & 7 figures annually and how their strategies can be applied within your online business.

Oh….and if you’d like help in building out any of the funnels and strategies we discuss, be sure to check out our long list of Kajabi funnel services here!

Social Media Links:
Facebook | Instagram
Thanks for Listening!

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Kapitel

1. Justin & Sarah from Wake Up To Freedom (00:00:00)

2. What exactly is a Paid Mini-Workshop (00:03:40)

3. Pricing Your Workshop (00:06:36)

4. What to sell AFTER the Mini-Workshop (00:11:09)

5. Why you should run them LIVE first (00:12:21)

6. Are FB ads worth it? (00:16:16)

7. Can you do this with no list? (00:17:12)

8. Why you don't need a lot of attendees for this to work (00:20:52)

9. Do you also need a free Lead Magnet funnel? (00:25:36)

10. Expected conversion rates (00:28:13)

11. Why a Mini-Workshop makes a great first product to create (00:35:18)

12. The biggest mistake workshop hosts make (00:40:29)