E27: Waste Not, Want Not: Making sense of Muck with Alex Collman

The Ground Investigation Podcast

In this conversation, Michael Taylor interviews Alex Collman, founder of Soilex, about his journey in the waste management industry. Alex shares insights on the lack of qualifications in the field, the importance of clear communication, and the challenges faced in waste classification. He discusses the role of marketing in the industry and how his company stands out through creative strategies. The conversation also touches on the evolution of Alex's role from working at GRS to leading Soilex, and the significance of systems and processes in ensuring quality service delivery. In this conversation, Alex Collman discusses the complexities of waste management in construction, emphasizing the importance of accurate waste classification, the need for competent waste management partners, and the future of the industry with emerging technologies. He shares insights on leadership, maintaining company culture during growth, and the significance of effective marketing strategies. Alex also highlights memorable projects and the lessons learned from them, providing valuable advice for newcomers in the waste management sector. Takeaways

• Alex Collman has over 14 years of experience in waste management.
• There are no specific qualifications for waste management in construction.
• Effective communication is key in conveying waste management regulations.
• LinkedIn serves as a significant platform for business development.
• Alex emphasizes the importance of creating value over sales pitches.
• The industry often suffers from poor advice in site investigations.
• Quality control is crucial as the company grows.
• Understanding the limitations of site investigations is essential.
• Non-conformance in waste management is a common challenge.
• Ground investigation companies should focus on their expertise. Waste classification errors can lead to significant financial losses.
• Internal competence in waste management is crucial for success.
• Direct transfer and reuse of soils can effectively reduce waste.
• Choosing a waste management partner requires assessing their competence.
• Digital waste tracking is expected to enhance compliance in the industry.
• The utilities sector faces unique challenges in waste classification.
• Creating a positive company culture is essential for employee satisfaction.
• Effective marketing strategies are vital for brand visibility and growth.
• Contingency planning is necessary for managing waste effectively.
• Surrounding yourself with knowledgeable individuals accelerates learning.

Links mentioned in the show:

https://www.linkedin.com/in/alexcollman/

https://www.soilex.co.uk/

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