The Best Strategies to Grow Your Network

The Esq Marketing Podcast

Brandon Leopoldus is the Founder of Leopoldus Law, a firm that works with professional athletes and businesses to increase their revenue streams while protecting their legal rights. Currently, Brandon is working with businesses to tackle COVID-19 economy issues, including applying for PPP loans, finding creative ways to remain open for business, and restructuring future agreements to plan for unexpected and uncontrollable events.

Brandon is an advocate and lawyer for athletes and sports officials at all levels. He has represented a two-time NFL All-Pro with his off-field business and personal endeavors, resolved a six-figure personal dispute for a Super Bowl champion, and protected the intellectual property rights of an eight-year NBA veteran, among many other accomplishments. He is a Regional Captain of the Sports Lawyers Association, a part of the Athlete Outreach Committee for Merging Vets and Players (MVP), and more.

In this episode…

Your connections are a vital part of gaining referrals, building your client base, and growing your business. However, it’s important to remember that you’re not always in competition with anyone else. There are certain steps you can take to develop your network while fostering positive relationships with everyone inside and outside of your industry.

According to Brandon Leopoldus, the best way to grow your business is through honesty and trust; when you create a strong relationship with clients and those surrounding your work, you’ll be able to provide better solutions and gain more referrals. Plus, you don’t have to stay within your industry to make connections. When you network with those outside of your expertise, you can expand your referral map and supply your clients with a range of resources — a win for everyone.

In this episode of the Esq.Marketing Podcast, Matthew Laurin is joined by Brandon Leopoldus, Founder of Leopoldus Law, to talk about building your network. Brandon discusses how he scales his firm using connections, his steps for creating a strong virtual network, and how to create a “reciprocal value” network that benefits everyone. Stay tuned!