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Human Decision- Making and Neuro Science for Fearless Marketing| Randy Crane & Yaron Been
Manage episode 403499828 series 3258221
In the landscape of marketing, there exists a distinct approach that stands out – the fearless marketer. This unique approach navigates the intricate world of emotions, understanding that the human experience is driven not solely by facts and figures but by the profound influence of emotions. In this episode Randy Crane and Yaron Been share insights on the essence of fearless marketing and strategies that make it a powerful force in the sales world.
Key Highlights:
- The Genesis of Fearless Marketing.
- The Psychology of Decision- Making.
- Problems, Emotions and Solutions for Buyers & Marketers.
- Crafting Copy that Converts!
- The Human Touch in a Digital World.
Resources and Links:
100 episoder
Manage episode 403499828 series 3258221
In the landscape of marketing, there exists a distinct approach that stands out – the fearless marketer. This unique approach navigates the intricate world of emotions, understanding that the human experience is driven not solely by facts and figures but by the profound influence of emotions. In this episode Randy Crane and Yaron Been share insights on the essence of fearless marketing and strategies that make it a powerful force in the sales world.
Key Highlights:
- The Genesis of Fearless Marketing.
- The Psychology of Decision- Making.
- Problems, Emotions and Solutions for Buyers & Marketers.
- Crafting Copy that Converts!
- The Human Touch in a Digital World.
Resources and Links:
100 episoder
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