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TEA 128: Battlbox's $21M Content & Community Strategy (w/ John Roman)
Manage episode 413866169 series 3017023
When business owners think about acquiring customers, most go straight to ads. John Roman from Battlbox thinks a bit differently. In this episode, John breaks down the important role that community and content plays in retaining and acquiring new subscription box customers.
00:00 Intro
01:53 Short Background Of John's Battlbox Journey
09:42 Battlbox's 2023 Numbers
12:21 Battlbox's Paid Customer Acquisition
19:15 How Big Of A Role Does Community and Content Play For Battlbox?
28:40 Breaking Down How The Facebook Community Works
34:10 Josh's Final 3 Questions
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► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!
► Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok |
► Click here to join our free Facebook group to get additional resources & access to weekly LIVE workshops that will help grow your revenue. 🚀
133 episoder
Manage episode 413866169 series 3017023
When business owners think about acquiring customers, most go straight to ads. John Roman from Battlbox thinks a bit differently. In this episode, John breaks down the important role that community and content plays in retaining and acquiring new subscription box customers.
00:00 Intro
01:53 Short Background Of John's Battlbox Journey
09:42 Battlbox's 2023 Numbers
12:21 Battlbox's Paid Customer Acquisition
19:15 How Big Of A Role Does Community and Content Play For Battlbox?
28:40 Breaking Down How The Facebook Community Works
34:10 Josh's Final 3 Questions
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
► Special Podcast Listener Deal On Our Scientific Facebook Ads Testing Course + Free 30-Minute Ads Expert Call Included (Only $10)
► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!
► Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok |
► Click here to join our free Facebook group to get additional resources & access to weekly LIVE workshops that will help grow your revenue. 🚀
133 episoder
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