033: College, Challenges, Careers, and Coaching with Shaina Keren

The Digital Marketing Mentor

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Shaina Keren discovered her path in life, and it has led her to become a career coach. She’s a master at drawing out the best in people and discovering how to shape those skills into their career of choice. Her first decade of working life was spent in education, so she’s experienced changing directions at unexpected times. Listen in to learn more about her tips for personal discovery and resume fixes.
Episode Highlights:

• Shaina Keren is a career coach, but her path to this point was not a straight one. She spent the first decade and then some as a teacher in the education field. After some intense self-reflection and research, she found herself connected with Nicholas Lore, the author of The Pathfinder, and on her way to becoming the brilliant career coach she is today.
• When it comes to mentors, Shaina has grouped them into three categories. There is the kind you’ll never meet, the kind you pay to meet, and the kind that are “right at the top” of the hills you find yourself wanting to climb. Her two most notable mentors have been Nicholas Lore and Jacob Engle. Each has guided her along her journey as a career coach.
• Shaina offers many pieces of advice for those looking for the right career for themselves. First, imagine your ideal self outside of the constraints of your current reality, then figure out what you take from that image and make it work in the real world. Next, just take a personality test. There are plenty of free quizzes available, and they can work well as a tool to self-discovery. Finally, your resume should not be your whole life history. Tailor your resume to the positions to which you’re applying.

Episode Links:

• ShainaKeren.com
  • Career Quiz
• LinkedIn
• Books
  • The Choice by Dr. Edith Eger
  • The Pathfinder by Nicholas Lore
  • I Will Teach You to Be Rich by Ramit Sethi

Follow The Digital Marketing Mentor:

• Website and Blog: thedmmentor.com
• Instagram: @thedmmentor
• Linkedin: @thedmmentor
• YouTube: @thedmmentor

Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family:

• Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations.
• ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business’s digital marketing strategy.

Kapitel

1. 033: College, Challenges, Careers, and Coaching with Shaina Keren (00:00:00)

2. Career Building and Mentorship (00:00:05)

3. The Influence of Mentors (00:09:17)

4. Building a Personal Brand and Mentoring (00:19:03)

5. Building Professional Brand and Discovering Strengths (00:23:54)

6. Importance of Scripts in Awkward Conversations (00:29:39)

7. Challenges and Strategies for Career Advancement (00:33:21)

8. Career Growth, Retention, and Navigating Change (00:42:04)

9. Business and Psychology Books With Shayna (00:48:38)