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Manufacturing epiphanies | Anika Zubair | Ep. 95
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Anika Zubair is just gonna say it: we in CS ought to be acting a lot more like salespeople. And in so doing, should get a lot of the same resources, too.
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⏱️ Timestamps:
00:00:00 - Intro
00:01:25 - Anika’s journey: 13 years in post-sales success
00:02:46 - Money matters in customer success
00:03:48 - A shift in mindset: revenue and CS
00:05:31 - Rob’s startup story: revenue from CS
00:08:05 - Manufacturing epiphanies: coaching for success
00:09:25 - Investing in CS coaching vs. sales training
00:11:14 - Impact-driven CS: revenue at the core
📺 Lifetime Value: Your Destination for Customer Success content
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Website: https://www.lifetimevalue.show
🤝 Connect with the hosts:
Dillon's LinkedIn: https://www.linkedin.com/in/dillonryoung
JP's LinkedIn: https://www.linkedin.com/in/jeanpierrefrost/
Rob's LinkedIn: https://www.linkedin.com/in/rob-zambito/
👋 Connect with Anika Zubair
Anika's LinkedIn: https://www.linkedin.com/in/anikazubair/
Mentioned in this episode:
And go listen to We F*cked Up So You Don't Have To with Stino and Melanie on the Lifetime Value Media Network, wherever you found this show!
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