))
Launching and Growing Metadata’s DEMAND Community with Katie Ray | S:2 Ep:14
Manage episode 378034985 series 3290241
Innehåll tillhandahållet av Joel Primack. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Joel Primack eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Guest: Katie Ray, Head of Community at Metadata
In this episode, Katie shares:
- The red lights and green lights she watched for when considering joining Metadata
- What it was like starting with the Metadata team, their process for growing the community with a member-led approach
- How the team’s very small, dedicated rollout of DEMAND led to huge engagement
- Why building a community for demand gen marketers can, in fact, change lives
- Reasons for creating the new Women in Marketing program
- Her preference for agile community building and building with heart over fearing mistakes
Additional Links:
- Follow Metadata on LinkedIn
51 episoder
Dela
