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Miles Shackleton: The Marketing secrets behind Toolroom
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Miles Shackleton is the Co-Founder, Director at Toolroom Academy and Marketing Director at Toolroom. If you work in marketing in the music industry- then this episode is a must listen. It’s a masterclass in marketing, branding, and community building. We found out the inside info on how he directs the marketing for Toolroom, how he co-founded Toolroom Academy and the biggest lessons he's learned from his career so far: The process behind Toolroom’s rebrand What makes a good record launch (and a bad one) How to grow an artist’s socials from 0-30k Building a relationship with Toolroom superfans How taking a course with Google led to the inception of Toolroom Academy Being an introvert in a leadership role Speaking to your audience is a powerful tool This is a jam packed episode with tangible takeaways and actionable insights, a real-must listen for music marketers.
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