E14: True Customer Loyalty and How to Build it with your Customers, with Matthew Barnett, CEO at Bonjoro.

The Advocacy Channel: A Customer Marketing Podcast

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1+ y ago 47:45

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With an increasing number of businesses offering services purely online, trying to make genuine connections with customers is only getting harder. How do you build loyalty when you’ve never even met your customers?

To help us fill in the gap of human connection for internet businesses, we’re excited to welcome Matt Barnett to Episode 14 of The Advocacy Channel. Matt is the CEO of Bonjoro, a platform that lets you send personalized videos at the perfect time to convert more leads, onboard customers, and build customer love and loyalty.

Drawing on Matt’s experience helping companies develop customer loyalty with human connection, Matt and Will discuss what true customer loyalty is, how to score your advocates at each lifecycle stage and properly engage them, plus the secret sauce required to delight any customer.

Grab your coffee, get comfortable, and take out your notebook as there are plenty of golden nuggets from Matt that you’ll want to jot down!

Connect with Matt on LinkedIn: https://www.linkedin.com/in/mbjbarnett/

Get more customer marketing insights and strategies at https://www.saasquatch.com/blog/

Connect with host Will on LinkedIn: https://www.linkedin.com/in/wifraser/

Connect with us on Twitter: https://twitter.com/getSaasquatch

Have a question? Suggestion? Want to be a guest on the show? Email us at marketing@saasquatch.com

27 episoder

#Business #Marketing #SaaSquatch