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WGO - EP 8 - Marketing
Manage episode 456362522 series 3612581
Innehåll tillhandahållet av Pat Rigsby and Paul Routon Jr. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Pat Rigsby and Paul Routon Jr eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Building a Proactive Marketing Strategy for Fitness Entrepreneurs
In this episode of The Wealthy Fitness Entrepreneur, Pat and Doug discuss key components of a marketing plan for fitness business owners. They emphasize the importance of proactive monthly planning and break down strategies into online marketing, offline efforts, and internal promotions. Highlights include the significance of having evergreen offers, utilizing various referral and reactivation campaigns, building community relationships, and maintaining client engagement through internal challenges and events. The episode aims to provide a comprehensive approach to reducing the volatility in client acquisition by implementing a consistent and strategic marketing plan.
00:00 Introduction to the Three R's 00:30 Building a Monthly Marketing Plan 01:19 The Importance of Consistent Client Acquisition 05:26 Unpacking a Monthly Marketing Plan 07:06 Online Marketing Strategies 14:02 Offline Marketing Strategies 19:53 Internal Marketing for Client Retention 25:07 Final Thoughts on Proactive Planning
8 episoder
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