))
Jim Kalbach: Jobs to be Done, OKRs, and Thinking Out of the Box
Manage episode 439119875 series 3583098
Innehåll tillhandahållet av Daniel Montgomery. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Daniel Montgomery eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Jim Kalbach is the Chief Evangelist for Mural, the collaborative whiteboarding tool. What exactly does a Chief Evangelist do? Listen and find out! He also wrote a book called The Jobs to be Done Playbook. We talk about how JTBD inspires innovative thinking by focusing us on customer problems and jobs independent of technology. Toward the end we get into some very fun speculations about how innovation projects can use JTBD language to write OKRs that support experimental learning.
…
continue reading
13 episoder
Dela
