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S2E6 - PART 2 - Abhishek Ahluwalia, Mondelez - Scaling Global eCommerce: Insights from Mondelez's Abhishek Ahluwalia on Strategy, Growth, and the Future of CPG Digital Commerce
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In this episode of the ecommert podcast, we explore the cutting-edge strategies shaping the future of eCommerce with Abhishek Ahluwalia, a leading voice in the industry. Here's why you should tune in:
Retail Media Mastery: Discover how brands are leveraging retail media to not just drive sales but also create new consumer categories and optimize ROI.
AI-Powered Innovation: Learn how Mondelez is pioneering the use of AI for scalable content creation, personalized marketing, and real-time retail media optimization.
Insights into Quick Commerce: Understand the booming Quick Commerce channel, including how Mondelez partners with Last Milers to tap into consumer impulse buying trends.
Expert Career Advice: Gain valuable advice from Abi on building a thriving career in eCommerce, including the importance of curiosity, cross-functional teamwork, and taking calculated risks.
Future-Ready Strategies: Explore how Mondelez is upskilling teams and preparing for the next wave of digital commerce transformation.
Whether you're a seasoned professional or just beginning your journey in eCommerce, this episode is packed with insights to help you stay ahead in the fast-evolving world of digital commerce. Don’t miss it!
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