048: Live from NRF 2024!

Salesforce Commerce Cloud Innovations

Dive into the power of AI in commerce as we sit down with Salesforce experts Tim Nelson, John Canderis, Beth Kincaid, and Karla Anderson at NRF 2024. Artificial intelligence is not just a buzzword but a game-changer for marketers and merchandisers, as it brings about unparalleled efficiency and a seamless customer service experience. This discussion is peppered with expert insights on Salesforce Commerce Cloud's latest advancements, and we examine the impact of AI on employee productivity and customer engagement across various platforms.

The retail landscape is evolving rapidly, and AI is at the helm of this revolution. Tune in to learn how AI-driven call centers and co-pilot features are not only enhancing customer retention but also ensuring every interaction resonates with your brand's unique tone. We also uncover how Slack's innovative applications in the retail sector extend beyond messaging to include critical operations such as shift scheduling and inventory management. And for those overwhelmed by the information deluge, we explore how AI summarization is helping to declutter Slack channels.

Don't miss out on this discussion through the AI-infused future of commerce and personal shopping experiences.

Show Highlights:

• AI's role in commerce and customer service efficiency.

• The utilization of Slack for retail operations.

• AI summarization capabilities to declutter Slack channels and improve information management.

• Personalized shopping experiences and in-store communication tools through AI.

• The impact of AI on employee productivity and the importance of customer retention post-pandemic.

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Supporting Resources:

• Join the Commerce Cloud Community: http://sforce.co/commercecrew

• For the official Commerce Cloud NRF recap from Salesforce, listen to Eric Lessard and Rob Garf here: http://sfdc.co/nrf24recap

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.