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From Pennies to Profit: Budget-Friendly Marketing Tactics That Work
Manage episode 431884353 series 3502529
Innehåll tillhandahållet av Laura Hanlon & Adam Smith, Laura Hanlon, and Adam Smith. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Laura Hanlon & Adam Smith, Laura Hanlon, and Adam Smith eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this episode, we’re joined by Savannah Zimmer from The Creative Benefit. Savannah is a successful marketing professional with over 15 years of experience and has a proven track record of transforming business goals into actionable, results driven marketing strategies.
We discuss low-cost marketing tactics for small businesses, emphasising the importance of staying up-to-date with trends and tools, utilising customer feedback and analytics, and being authentic and creative.
We also discuss strategies for marketing with limited budgets, including creating a marketing plan, understanding the target audience, and tracking and analysing marketing efforts.
Key Takeaways:
- Free and low-cost marketing tools for startups and small businesses
- Measuring marketing efforts with limited budgets
- Common pitfalls when working with small budgets
- Allocating limited marketing budgets across channels
- Tips for navigating creativity with limited funds
- Market to existing customers for free marketing and loyalty
- Using limited budgets for testing before scaling successes
- Brainstorming campaign ideas through open discussion
Links:
https://thecreativebenefit.com/
24 episoder
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